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Market Research For The Food And Beverage Industries

The NPD Group is the definitive source for information about food and beverages consumed at-home and away-from-home in the U.S. and Canada. We monitor a wide range of critical trends in consumer behavior, attitudes, and usage motivators – from diet and nutrition to food safety and brand awareness. As the only market research information company to measure what consumers actually eat and drink, we are uniquely positioned to help clients understand the entire food and beverage market.

Categories

  • Breakfast items
  • Lunch items
  • Dinner items
  • Main Dishes
  • Side Dishes
  • Desserts
  • Snacks
  • Beverages
  • Additives/ingredients/toppings/cooking aids
  • Appliance/preparation method
  • Health and Nutrition

Find out more about our Consumer Tracking Services for Walmart and Sam's Club.

  

Products & Services

Leading food and beverage manufacturers, retailers, pharmaceutical and public sectors rely on our market research information to help them make fact-based business decisions.

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