The NPD story starts with our insights, and ends with a clear view of foodservice industry trends and better sales and marketing decisions by your company. With the richest restaurant market research, collected for more years than anyone else in the industry, NPD should be your first call if you are looking for the facts that drive the foodservice industry. NPD can tell you what you need to know about restaurant concepts, menu activity, restaurant trends, and the ever-changing foodservice consumer.
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Powered by our flagship service, CREST®, NPD is the industry’s leading source for foodservice and restaurant market research data that supports strategic planning and positioning, as well as product/menu development and consumer targeting.
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