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Now get the market information
you need to target China’s
1.3 billion consumers.

China is a huge and growing market that has drawn the attention of every global foodservice company. Chinese consumers are already enthusiastic users of convenient meal offerings, and demand will only go up with their growing disposable incomes.

Even now, on average, a Chinese household patronizes the commercial foodservice industry once or twice every other day.

To get ahead of the curve (and your competitors), NPD offers the new China Foodservice Report.  It’s an ongoing study that documents the behaviors of commercial foodservice consumers in China.

Now you can discover which foodservice channels and categories are most important to the Chinese foodservice market. The report also equips you to identify the differences between U.S. and Chinese consumers’ use of commercial foodservice channels.

You won’t want to make critical product development and marketing decisions without this crucial consumer insight.

Get details.