Understand perspectives on healthy eating to reach health-minded foodservice consumers
To meet your customers’ needs and address legislative pressure, you first must understand what healthful eating really means to your customers. The NPD Group’s latest report delivers new information about how healthy eating varies by type of restaurant. It also offers an in-depth view of consumers’ perceptions about their own healthy-eating habits.
Armed with the new report, Consumers Define Healthy Eating When They Go Out To Eat, you can make fact-based decisions about possible menu modifications and new product introductions. After all, when you understand what your customers want and need, it’s easier to communicate how your company can help them eat healthier.
You can use the report to:
Questions answered by Consumers Define Healthy Eating When They Go Out To Eat...
Now you can answer these key questions and go even deeper with chain-level detail. Find out what consumers say about healthy meals at your chain and your competition so you can uncover and capitalize on opportunities.
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