Toys Market Dynamics Report
Key toy industry measures — plus trended data — in one convenient report
Now you can examine household toy purchases among the same group of households from 2006 to 2008. The Toys Market Dynamics Report equips you to dig deep into household penetration and buying rate for a clear view of what’s driving category, property, and manufacturer or retailer performance.
- Number of buying households and U.S. household penetration
- Dollars and units spent per household – buying rate
- Ethnicity
- Household income
- And more!
The report combines NPD’s toys data dictionary and online panel market sizing with a longitudinal view of IRI’s household toy purchase data. It’s the first and only source to deliver such a robust view of the consumer – plus trended data for 2006, 2007, and 2008!
Ask us about these special offers . . . Hear from Industry Analyst Anita Frazier at an exclusive Webcast presentation, previously recorded and available at your convenience — no report purchase necessary!
Instead of purchasing market information from multiple sources, conducting custom research, and analyzing data on your own, the Toys Market Dynamics Report puts all the key industry measures you need into one convenient report.
Learn more.
Use the form here or contact Charlie Camaroto at 866-444-1411 (contactnpd@npd.com) to let us know you’d like more information.
And don’t miss our special offers – a discount on your report and a complimentary Webcast presentation by Industry Analyst Anita Frazier!
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