The NPD Group Appoints Luis Delahoz Vice President of Sales for NPD Techworld

PORT WASHINGTON, NEW YORK, December 17, 2003 - The NPD Group, Inc., a leading provider of market information, announces the appointment of Luis Delahoz to vice president of sales for NPD Techworld, the company's technology tracking division.

Prior to NPD, Delahoz was president and chief executive officer of TWS International, Inc., a wireless infrastructure services company with business operations in the U.S. and Brazil. He spent much of his career at IBM, working in both a marketing and sales capacity. He also participated in IBM's Executive Resource Program.

"We are pleased to add an individual of Luis's caliber and background to our team," said Sima Vasa, president of NPD Techworld. "NPD is expanding its tech client base in both the reseller and distributor space and we will look to Luis to find innovative ways to help with this expansion and get us to the point where our data is viewed as a necessity across both the retail and commercial industry."

"I look forward to bringing my fifteen years experience in sales and marketing of technologies to this well-recognized and highly-regarded industry leader," said Delahoz. "The rapid pace at which new technologies continue to be introduced make it imperative for interested companies to track technology acceptance. This requirement will contribute to the significant growth in the technology market tracking industry. NPD is well positioned to take advantage of these opportunities through its' unique combination of point-of-sale and consumer data."

About The NPD Group, Inc.
Since 1967 The NPD Group has provided reliable and comprehensive sales and marketing information for a wide range of industries. NPD provides critical knowledge on what is selling, where, to whom and why to help our clients make more successful, fact-based business decisions. Today more than 1,300 manufacturers and retailers rely on NPD to help them better understand their customers, product categories, distribution channels and competition in order to help guide their business and positively impact sales and revenues. Information from The NPD Group is available for the following major vertical sectors: apparel, appliances, automotive, beauty, cellular, consumer electronics, food and beverage, foodservice, footwear, home improvement, housewares, imaging, information technology, music, software, travel, toys and video games. For more information visit www.npd.com.

About NPD Techworld®
NPD Techworld®, a division of The NPD Group, provides sales and marketing information for manufacturers, retailers and distributors in the consumer electronics, information technology hardware, software and cellular industries. NPD Techworld provides the most accurate market intelligence available, including what is selling, where, to whom and why. NPD Techworld combines an unparalleled view of consumer purchasing with critical insight on commercial purchasing for a complete picture of the technology market. Information is delivered online in a secure, Web-based environment by easy-to-use tools that make information accessible and actionable to a wide range of users from executives to sales and marketing to research. Today, more than 95 percent of market-leading companies in the tech industry rely on NPD Techworld for the knowledge they need to drive better, more fact-based decision making.

For more information:
Jarad J. Smith
jarad_smith@npd.com
703-376-6226

Leslie Singer
leslie_singer@npd.com
516-625-2302