Retail Tracking Services Market Research

Retail Tracking market research provides information on product movement at the point-of-sale. Now, with the addition of many new retailers, we’re substantially growing our POS footprint, further increasing market visibility, and providing the most complete and accurate view of the market available.

Our national Retail Tracking Service delivers unmatched point-of-sale information enabling you to understand market dynamics, partner with retailers, and identify opportunities for growth. Information is compiled from a panel of over 900 retailers representing 150,000 doors worldwide. Key measures include: market size, market share, market trend, and pricing.

Geo and Store Group Reporting is a more granular view of the market. Standard and Custom Geo-level reports help you address regional competition and localize assortments and pricing. This reporting includes core measures by Census divisions or regions, by DMA, or by other syndicated or proprietary regions and groups.

Account Level Reports (ALRs) are reports that provide dollar and unit sales and share information for a specific retailer benchmarked to the rest of the market. By providing the same market information in the same format as the retailer receives from NPD, ALRs offer a critical advantage in joint business planning. Account Level Reports are available exclusively to manufacturer vendors approved by the retailer.