Mike Crosby is an executive director and industry analyst covering the B2B technology industry and IT categories in the retail channel. A technology industry thought leader with over 30 years of experience, he is skilled at providing data-driven industry insights to top manufacturers, resellers, retailers, and VAR partners.

Prior to joining NPD, Mike has operated technology businesses ranging from entrepreneurial start-ups to Fortune 500 organizations. He also held executive management positions with major technology companies including Logitech, Belkin, Fujitsu, Whistle Labs, and CODi Worldwide.