Demand for Home Products Will Endure as Consumers Routines Evolve, Reports NPD
The Experience Effect: How Reemergence is Impacting Consumer Spend
New Timing Could Bring New Opportunities for Prime Days Promotions
The Future of Home
To make the most informed decisions you need to know how the market will perform, which consumer segments will drive growth, and how shopping will shift across channels. The Future of Series guides your strategy with sales forecasts and forward-looking industry insights. Covers 140+ product categories including forecasts of supercategories with COVID-19 impacts.
Store-Level Enabled Retail Tracking
Get a more meaningful read on where—and how fast—products are selling, based on sales volume instead of store count alone. With store-level data feeds directly from retailers, you can measure velocity to monitor sales by retailer, region, or territory.
Account Level Reports
Compare specific retailers with the rest-of-market to develop sales and marketing strategies that promote growth at those retailers. Our store-level data feeds report performance at an account level, enabling enhanced collaboration between manufacturers and retailers.
Eyeing the Future of Consumer Behavior: Capitalizing on Anticipated Category Growth in the New Normal
Take 10: Canadian Home and Housewares Performance
Checkout Buyer Analytics
Buyer Analytics provide self-service Essentials or advanced solutions, so you can see online, in-store, and omnichannel opportunities. Dig deeper into your most valuable customer, brand loyalty, brand leakage/lift, and brand launches.
Measure the effectiveness of past promotions and simulate the impact of future promotional, discount, and base price changes.
Whether you are looking to define your customer segments or refine them, we offer a deep look into purchasing trends by segment.