Mobile
Megan Scott
516-625-7516 megan.scott@npd.com The NPD Group, Inc.900 West Shore RoadPort Washington, NY 11050
Read MoreMobile Accessories Return to Growth
U.S. sales of mobile accessories, including cases, screen protectors, and mobile power items, gained traction in the first quarter of 2021. For some products, growth was solidly in double digits.
Read MoreMobile Consumer Tracking
Get detailed insight to uncover growth opportunities. Delve into consumers’ purchasing behavior and mindset with monthly, buying behavior, and demographics. Analyze sales by manufacturer, retail channel, and carrier.
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Stephen Baker
Stephen Baker offers expert insight and commentary to clients and the media about consumer technology sales and trends across the U.S. and regionally. His perspectives cover retail and e-commerce, computer hardware and peripherals, holiday and yearly sales results, and analysis of new products and their impact on the consumer technology market. Stephen has been tracking …
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Mobile Accessory Sales See Positive First Quarter After Challenging 2020, Reports NPD
Following a challenging 2020, sales in the U.S. of mobile accessories including cases, screen protectors, and mobile power items saw a return to growth in the first quarter of 2021. See how these items preformed and what drove sales.
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Pretender to the Throne
On the heels of AT&T announcing plans to drop its media business, including Warner Bros and HBO, NPD Connected Intelligence President, Eddie Hold, explains why the network – not content – is indeed the king.
Read MorePricing Analytics
Measure the effectiveness of past promotions and simulate the impact of future promotional, discount, and base price changes.
Read MoreSegmentation
Whether you are looking to define your customer segments or refine them, we offer a deep look into purchasing trends by segment.
Read MoreRetail Tracking
Make the most informed business decisions with point-of-sale (POS) data to understand what products sell across department stores, specialty stores, and national chains. Weekly data enables you to closely monitor performance—faster—to improve business results.
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U.S. Households Now Have Over One Billion Computers, Mobile, and TV-Connected Devices
By February 2021, U.S. households had over one billion devices installed, connected, and able to deliver digital content to a screen.
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Nearly Two-Thirds of Smartphone Owners Report Interest in Item Trackers
According to NPD, when asked about interest in the latest generation of tracking devices, 63% of smartphone owners surveyed reported they were at least “somewhat” interested in purchasing a tracking device through their wireless service provider.
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Sustainable Veneer or Reality?
As Earth Day approaches, Connected Intelligence President, Eddie Hold, shares consumer sentiment towards sustainability as it relates to mobile devices, accessories, and packaging.
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