Mobile

Megan Scott

516-625-7516 megan.scott@npd.com The NPD Group, Inc.900 West Shore RoadPort Washington, NY 11050

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Mobile Accessories Return to Growth

U.S. sales of mobile accessories, including cases, screen protectors, and mobile power items, gained traction in the first quarter of 2021. For some products, growth was solidly in double digits.

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Mobile Consumer Tracking

Get detailed insight to uncover growth opportunities. Delve into consumers’ purchasing behavior and mindset with monthly, buying behavior, and demographics. Analyze sales by manufacturer, retail channel, and carrier.

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Stephen Baker

Stephen Baker

Stephen Baker offers expert insight and commentary to clients and the media about consumer technology sales and trends across the U.S. and regionally. His perspectives cover retail and e-commerce, computer hardware and peripherals, holiday and yearly sales results, and analysis of new products and their impact on the consumer technology market. Stephen has been tracking …

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concept man his remote control watching

Pretender to the Throne

On the heels of AT&T announcing plans to drop its media business, including Warner Bros and HBO, NPD Connected Intelligence President, Eddie Hold, explains why the network – not content – is indeed the king.

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Pricing Analytics

Measure the effectiveness of past promotions and simulate the impact of future promotional, discount, and base price changes.

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Segmentation

Whether you are looking to define your customer segments or refine them, we offer a deep look into purchasing trends by segment.

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Retail Tracking

Make the most informed business decisions with point-of-sale (POS) data to understand what products sell across department stores, specialty stores, and national chains. Weekly data enables you to closely monitor performance—faster—to improve business results.

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recycling phones

Sustainable Veneer or Reality?

As Earth Day approaches, Connected Intelligence President, Eddie Hold, shares consumer sentiment towards sustainability as it relates to mobile devices, accessories, and packaging.

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