Inform business strategies that tap into the high-potential, high-growth direct-to-consumer prestige beauty market
The just-launched BeautyTrends® Direct POS service is the first source that allows you to monitor sales of fragrances, makeup, and skincare products in the rapidly-growing direct-to-consumer channel. You'll get unprecedented and timely detail, straight from our retail partners in the channel. They include a long list of leading department store websites, Internet-only retailers, and TV home-shopping retailers. NPD offers the only opportunity to get a comprehensive view of this strategically important, fast-moving market.
This new service delves deeply into the unique market dynamics of the direct-to-consumer channel. You’ll get a thorough understanding of the competitive environment and top-selling brands and products.