Beverages have shown waning popularity over the past several years, with sales declining by 4 percent since 2010. The industry expected an improving economy would bump up beverage orders. In fact, it seems consumers’ thirst for beverages at foodservice is not bouncing back. How can you give beverages a boost?
Our new Satisfying Our Thirst for Beverages Report evaluates consumers’ beverage choices to determine why they order one beverage over another, what’s behind outlet choices when it comes to beverages, how beverage variety factors into their decisions, and more.
You can use the report’s insights to renew your focus on consumers’ beverage-related needs and wants. It’s one step toward rebuilding revenue-generating beverage orders and uncovering new opportunities in this market.
Get our new infographic — Win More Sales From Beverage Offerings
See what it will take to rebuild consumers’ thirst for beverages at foodservice.
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Questions? Contact your NPD account representative, call us at 866-444-1411, or email email@example.com.