It’s Not as Simple as You Think

The answer to “why is new physical spending down?” may not be as simple as, “because digital spending is up.”

Question: What percentage of console digital players are also playing physical games on their consoles?

Question: What percentage of console digital players are playing more digital games on their consoles than they did a year ago?

Our latest information straight from gamers includes one storyline that quickly caught our attention: Three in four console digital gamers who are spending less on new physical games say their spending on digital games did not have an impact on their physical game spending.

That finding from our new report, Exploring Digital Gaming, tells us consumers are still interested in physical games, apart from what’s happening in digital. A decrease in new physical spending doesn’t necessarily mean there’nue to focus on developing and delivering quality content at the right price.

Understand the nuances of digital gaming. Exploring Digital Gaming is ready for you right now, and we’re offering special promotional pricing.

Questions? Contact us at 866-444-1411 or email

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Exploring Digital Gaming

Answer these questions — and the ones standing in your way

What motivates gamers to purchase digitally?

What is the draw of the digital game?

How will the next generation of consoles affect gaming?

What about downloading and spending behavior?