Get Confident. Know Your Gamers.

Gamer Segmentation 2014 presents vital insights for games industry decision-makers

How confident are you in your understanding of how gamer segments relate to one another? And are you sure you know how gamers’ attitudes and habits are evolving? This insight is critical to your ability to make effective business decisions in a field where consumers won’t wait for your company to catch up.

Gamer Segmentation 2014 answers your questions. This year’s report provides fresh perspectives on how Core Console, Casual, Family, Social, Free & Mobile, and Avid Omni Gamers have (or haven’t) changed in 2014. It also equips you with detail on gaming and content acquisition, with trended information going back to 2012.

Compare core gamers and casual gamers. Understand digital game and DLC trends. Explore demographic profiles. And more.

See our gamer segments up close now!

Complete the form to receive your complimentary gamer segment profile.


Questions? Contact your NPD account representative, call us at 866-444-1411, or email contactnpd@npd.com.

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Complimentary segment profile

Complete the form to receive your complimentary gamer segment profile.