Explore the Top U.S. Book Licenses with quarterly views sourced from the BookScan® License Reporting Service, which delivers weekly reporting on sales of branded books under more than 3,000 licenses.

Source: The NPD Group/BookScan® License Reporting
Note: The list is ranked by $ value at MSRP which is a calculation of units sold multiplied by cover price.

Kristens Headshot BW HiRes

“Some changes underway in the U.S. licensed book market pre-date the pandemic but were accelerated by it: changes in the way consumers discover and shop for goods; new sources of discovery and influence; new types of content consumption and audience engagement; and tremendous competition for consumer attention and dollars. If you are a publisher or IP holder, understanding the effect of these market forces on the U.S. licensing landscape is critical.”

KRISTEN MCLEAN
Executive Director, Industry Analyst
NPD Books | Entertainment

The BookScan® License Reporting service delivers weekly reporting on sales of branded books under more than 3,000 licenses in BookScan®. It includes geographic breakouts and filtering by license owner, license, and franchise for actionable insights. 

For questions, email books@npd.com or reach out to your account representative.