Explore the Mobile Phone Landscape

The U.S. smartphone market is shifting, and shifting quickly. The marketplace in North America is saturated, and consumers have less choice and fewer reasons to trade up. To find the most promising opportunities for your business, look to our new Mobile Phone Tracking Service. It’s the most comprehensive, accurate view of the mobile phone landscape from start to finish, layered with our analysts’ expert perspectives.

You can make it your resource for exploring device volumes, brands, attribute trends, and regional opportunities for all new phones. It’s how to understand exactly what’s happening in the fast-paced mobile phone market.

Complete the form to learn more about the Mobile Phone Tracking Service  

This new service supports your data-driven growth, equipping you to . . .

  • Identify industry performance
  • Scorecard brand sales and share
  • Know the device features that drive demand
  • Identify model-level sales trends for device generation mix shifts
  • Uncover regional business opportunities for phone sales and ad-effectiveness



Questions? Contact your NPD account representative, call us at
866-444-1411, or email contactnpd@npd.com.

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Complete this form to receive more information.