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In-the-Moment Trigger Studies
Gain deeper insight on consumption behaviors of interest
Exclusive Insight
In-the-Moment Trigger Studies from The NPD Group layer deeper insight on consumption behaviors captured in National Eating Trends® (NET®) by engaging directly with consumers “in the moment.” Your proprietary questions are asked of NET panelists who report a behavior you need to better understand. A targeted behavior could be related to a competitive brand, a particular daypart, or your own brand’s usage. Answer your brand’s most pressing questions with real, situational findings, instead of relying on consumer recall.
Complete the form to learn more about In-the-Moment Trigger Studies
Questions? Contact your NPD account representative, call 866-444-1411, or email contactnpd@npd.com.