Console, portable, and PC games software spending is up 5% vs. a year ago. Sales reached $3.9 billion!
This game posted double-digit percentage dollar sales growth when compared to the last installment a year ago.
Forza Horizon 4 achieved the highest launch month dollar sales in Forza franchise history, and it’s the biggest launch for a racing game on any Xbox platform in history!
Hardware spending has increased 18% YTD, to $2.4 billion.
Xbox One hardware dollar sales grew more than 30% compared to a year ago.
That’s an increase of more than 60% so far this year!
Total spending on accessories and game cards grew 43% vs. a year ago.
Accessories and game cards reached an all-time high of $323 million in September!
For the first time in tracked history, both September and YTD game card spending now exceeds that of accessories.
Source: The NPD Group/Games Total Physical Sales, September 2018