ReCount® equips foodservice industry leaders to identify and target the foodservice outlets that represent the best opportunities for their business. It provides updated, in-depth information about restaurant coverage (chain and independent) in the U.S. and Canada. Broken out by geographic area, this comprehensive, easy-to-use source delivers timely and detailed location information about restaurant units, convenience stores, and non-commercial locations within the education, lodging, healthcare, recreation, and government sectors.
Use ReCount to:
Identify Geographic Opportunities
Understand the density and types of foodservice outlets in a given geographic area (state, county, DMA, CBSA, ZIP code, etc.) to determine market potential. Better allocate resources and structure your organization to more effectively match opportunities based on location density.
Formulate Targeted Marketing Plans
Align your customer records to ReCount locations to determine your penetration in an area and identify white space. Additionally, you can create direct marketing lists using filters such as restaurant cuisine or business type to target the most promising prospects.
Monitor restaurant location trends with granular insight into restaurant type, cuisines and more. Identify growing and emerging chains, both nationally and within specific areas.
The ReCount database is built from multiple data sources, including chain directories from company headquarters, internet chain directories, websites, SEC filings, phone verifications, and other business lists. The ReCount database for commercial restaurants and convenience stores is released twice a year, and monthly updates for restaurants are available. ReCount for non-commercial locations is released once a year. The ReCount database is available in an easy-to-use, web-based tool or flat files.