- Benchmark your same-store sales performance to the rest of the market every week so you can better evaluate your own internal and isolated same-store sales performance
- Gauge the overall health of restaurants
- Evaluate trends in dollars vs. transactions to identify sources of strength
- Examine trends and fluctuations in same-store sales so you can assess the impact of your marketing and operational initiatives on your performance relative to the competition
- Weekly same-store sales and transaction change vs. year-ago
- Same-store sales change trend for most recent year
- Weekly high/low same-store sales changes among participants
The NPD Group collects weekly same-store sales, transaction, daypart, and service mode information directly from U.S. chain restaurants. Aggregated information is summarized in a weekly report and sent electronically to clients; it is also accessible via an online tool.