To prepare for the future, you need the best-available data to make informed decisions. Our Forecasting solution helps you predict future trends and understand what’s driving market shifts. NPD’s Future of Series guides your strategy with forward-looking sales forecasts and industry insights. Reports are available for the food, technology, apparel, home, footwear, office supplies, automotive, and toys industries.
Why the Future of Series?
To make the most informed decisions you need to know how the market will perform, which consumer segments will drive growth, and how shopping will shift across channels. The Future of Series guides your strategy with sales forecasts and forward-looking industry insights. Reports are available for the food, apparel, home, footwear, office supplies, technology, and toys industries.
Future of packages include two waves of 3 -year forecasts — Wave 1 projects volume to 2022, and Wave 2 (after six months) forecasts out to 2023. The accuracy of past reports has been strong — within 3% of dollar and unit volume actuals in 2018 for all of the industries we covered.
You get our experienced analysts’ perspectives on industry trends and evolving consumer behaviors, supported by our unmatched data assets.
Proprietary segmentation helps you identify your most important consumers and refine how you target specific groups.
A proprietary model shows the impacts of COVID-19 on the economy and what economic recovery forecasts will look like.
NPD analysts offer their observations and insight on trends across categories and industries, supported by the full complement of NPD’s data assets.
Learn More about Forecasting
Covers the morning, lunch, dinner and snacking occasions, foodservice in both the U.S. and Canada, and how plant-based alternative trends are reshaping the industry.
Covers 150+ product categories with emphasis on tops, activewear, bottoms, intimates and underwear, socks and hosiery, and outerwear.
Covers 160+ product categories with emphasis on automotive aftermarket industry trends
Covers 140+ product categories including forecast supercategories with COVID-19 impacts
Covers 100+ categories with a deeper focus on writing instruments, office essentials, coloring and art, and janitorial and breakroom
Covers 240+ product categories with a deeper focus on entertainment, computing and productivity, connected living, digital imaging/cameras, accessories, drones, virtual/augmented reality, and digital assistants.