The Future of B2B Technology

Three-year forecasts and Industry Analyst commentary reveal the levers you need to pull to improve business performance

As trends, innovation, and changing buying behavior continue to transform the B2B Technology market, it’s critical to know what the future holds and what is fueling growth. The Future of B2B Technology gives you a trusted, third-party check on the decisions you’ve made and those you’re considering.

What’s Included?

• Three Year Forecasts – The annual subscription package includes over 60 three-year forecasts delivered twice per year. Forecasts project volumes, units, and ASP through 2025 for the industry at varying levels and roll-ups of the point-of-sale hierarchy. Forecasts are updated six months later, refining them based on changing market conditions.
• Analyst Perspectives – Explore exclusive insights from Circana’s experienced industry experts, delivered twice per year, with commentary on their expectations for the industry’s future. Insights include highlights from the forecasts, detail on industry trends, and a look at evolving consumer behaviors.