Industry Advisors
Leading brands and retailers rely on our industry advisors for fact-based perspective on the current state of retail and shifting consumer tastes and trends. From preparing for specific events such as earnings calls to participating in long-term strategic planning, our industry advisors provide guidance to executives across a diverse array of industries.


Paul Gagnon
Paul Gagnon is a trusted consumer electronics analyst and leader with expertise in many aspects of the CE industry, from supply chains and core technologies to consumer CE product adoption. A 20-year industry veteran, he is knowledgeable about display technologies and their application in CE, as well as the overall intersection of CE technology, devices, and applications. …
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Juli Lennett
Juli Lennett, vice president, industry advisor for The NPD Group’s U.S. Toys practice, has spent nearly two decades at NPD managing client relationships and consulting to a variety of manufacturers, licensors, and retailers within the toy industry. As NPD’s U.S. toys industry spokesperson, Juli works directly with manufacturers and retailers to provide industry insights on …
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David Portalatin
David Portalatin is The NPD Group’s industry advisor for the food and foodservice industries and author of NPD’s annual “Eating Patterns in America,” which is a compilation of the food and foodservice research the company conducts over the year. In his role as senior vice president, industry advisor, David provides information, insights, and analysis on …
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Larissa Jensen
Larissa Jensen, Vice President, Industry Advisor at The NPD Group, is a recognized expert in the skincare, makeup, fragrance, and hair categories. She travels globally to lend her knowledge of the U.S. and international markets to the beauty industry, which includes the evaluation of new business opportunities for top beauty retailers and manufacturers around the …
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John Buffone
John Buffone is a vice president, industry advisor, for The NPD Group’s Connected Intelligence® practice. With over 20 years of experience in the consumer research and entertainment industries, John has advised many of the largest media and consumer technology brands in the industry. He offers his industry expertise on trends that focus on how connected …
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Marshal Cohen
Marshal Cohen, chief industry advisor of The NPD Group, Inc., is a nationally known expert on consumer behavior and the retail industry. He has followed retail trends for more than 30 years, at NPD and as the head of leading fashion and apparel manufacturers as well as major retailers. As part of his work at …
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Joe Derochowski
Joe Derochowski is The NPD Group’s vice president, industry advisor for the home and home improvement industries. Joe has followed consumer behavioral trends throughout his career, developing a unique perspective on what consumers do and why they do it. Driven by this insight and his passion, Joe has been helping manufacturers and retailers identify opportunities …
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Eddie Hold
Eddie Hold is the president of The NPD Group’s Connected Intelligence® practice area. In this role, Eddie is responsible for managing the Connected Intelligence team, and maintaining the direction, creation, and expansion of the content. He also works closely with clients to help shape their strategies within the connected ecosystem, as the market adapts to …
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