A Brightly Colored Back-To-School Season

Encouraging Healthy Habits . . . and Creativity

Collectively, teachers request tissues and hand cleaner even more often than they request crayons among Kindergarten supply lists

NPD Group |  Market Research | Reports and Trends
NPD Group |  Market Research | Reports and Trends

Growing Up

The inflection point where kids graduate from crayons to colored pencils is as kids enter fourth grade

NPD Group |  Market Research | Reports and Trends
NPD Group |  Market Research | Reports and Trends
NPD Group |  Market Research | Reports and Trends

I’ll Take A Dozen

More teachers request a set of a dozen colored pencils when listing these items across K-5 school lists

NPD Group |  Market Research | Reports and Trends

Source: The NPD Group/Back-To-School Supply List


Learn more about The NPD Group’s insights and solutions for back-to-school season. Contact your NPD account representative, call 866-444-1411, or email contactnpd@npd.com.