We offer the following services for clients doing business in Brazil:
In October 2016 NPD acquired Brasil-based Sim2M point-of-sale Toys panel, a South American leader in market research for the toys industry. Our toys retail panel measures how brands and licensors perform at the retail level, allowing companies to understand sales volume and value. And our clients can get even more tactical with our Weekly panels, which track retail sales data on a weekly basis. With our global knowledge and local expertise, we helps business partners reach better decisions in competitive environments.
Together with our JV partner NPD/ Mosaiclab (an affiliate of Gouvêa Ecosystem), we offer the following service for clients doing business in Brazil:
CREST® (Consumer Reports on Eating Share Trends) monitors consumer visits to commercial and non-commercial foodservice locations, offering insight on consumer purchases of commercially-prepared meals. It tracks foodservice industry and specific segments, categories, chains, and food items in Brazil since 2015.
For more information on the Foodservice industry in Brazil, please contact Gail.Flanzer@npd.com.