Marie Bretagnol

Marie Bretagnol

Account Manager
Prestige Beauty
Paris, France

What attracted you to NPD?
My aspiration was strong to join an expert group : NPD teams are passionate about their respective Industries and have a deep knowledge about them.  And  NPD’s broad range of solutions including POS, Consumer insight and Analytical Solutions make me confident that I have powerful tools to support my clients’ growth. 

 What is your background?
After graduating in Business Administration, I worked for International FMCG companies in Spain and in France, in Marketing and Sales positions. As a Brand Manager I rolled-out strategic plans : from product development to media planning and in-store promotion. Later as a CatMan I worked together with retailers on optimized assortments and in-store lay-outs.

How are you applying your previous work experience at NPD?
My previous experiences make me sensitive to my Clients’ competitive context and to their business challenges. Being now at NPD I have a precise understanding of the resources that can help them in their strategic decision making.

What is the most interesting / gratifying experience you have had, so far, at NPD?
A client recently told me that an analysis I presented them made them feel the urgency to seize an opportunity in terms of distribution. A task-force was created and my insights were used as a basis for their brainstorm on an action plan, which is now addressed as a prioritary project.  It is very rewarding !

How are you helping clients make better business decisions ?
I do my best to provide my clients with a vision of their businesses that somehow completes their own vision on their activity, and also with specific insights in order to offer them new options and possibilities for growth.

Career opportunities in:

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