Vice President, Industry Advisor - Food@NPDPortalatin
David Portalatin is The NPD Group’s national analyst on all aspects of food and beverage consumption in- and away-from-home. In his role as vice president, food industry advisor, Portalatin provides information, insights, and analysis on how U.S. consumers eat and drink, their attitudes and motivations, diet and nutrition, snacking, personal characteristics, and their usage of restaurants and other foodservice outlets. He works closely with food manufacturers and retailers; foodservice distributors, manufacturers, and operators; and media outlets in providing strategic business insights into current and future eating patterns in America.
Portalatin’s diverse background and experience gives him an in-depth understanding of consumer behavior and purchase patterns. Prior to his current role, he was NPD’s industry analyst in the automotive aftermarket, motor fuels, and convenience retailing industries. Portalatin held various positions in petroleum marketing, convenience retailing, and foodservice wholesale distribution before joining NPD in 1999.
He is a frequent featured speaker at food industry events and corporate conferences/meetings with distributors, manufacturers, and retailers. Portalatin also serves as a media source for a wide variety articles on food and beverage consumption trends and how these trends impact the food industry. His comments have appeared in USA Today, CNBC, Associated Press, Los Angeles Times and other nationally-recognized media outlets.
2020 Global Seafood Market Conference
Presentation Title: Emerging Restaurant Consumer Trends
Presenter: David Portalatin, Vice President, Food Industry Advisor
Date: Tuesday, January 21, 2020, 1:30pm
Location: JW Marriott Grande Lakes | Orlando, FL
Description: A generational change, shifting food values, and higher cost are among the challenges to growing total restaurant customer traffic. At the same time, outsized growth is being achieved across multiple platforms in the industry. This session will examine the emerging consumer behaviors that lead to growth opportunities in today’s rapidly changing restaurant market.
Nov 1, 2019
There has been a lot of hype around and investment in foodservice delivery, but carry-out occasions ordered digitally are growing faster than delivery occasions. The growth in carry-out digital orders is a clear indication of consumer demand and it presents a larger whitespace opportunity.
Jun 19, 2019
Every day consumers make many decisions about eating. Throughout their decision-making journey there are inflection points when foodservice operators and manufacturers can win the moment.
Mar 8, 2019
Breakfast at restaurants and foodservice outlets has shown consistent traffic growth over the last several years. The only foodservice meal with year-over-year growth.
Jan 3, 2019
Sluggish growth will continue in the food and foodservice industries in 2019. In order to grow, food companies, grocers, foodservice distributors and operators must align with changes in consumption patterns, be leaders in creating customer solutions, and be differentiated in product innovation, quality, experience, and execution.
Nov 26, 2018
After years of being held back by the health-focused “fresh” movement that kept more consumers in the perimeter of the store, the grocery center of the store is growing again. The consumer spoke and frozen and packaged foods manufacturers, whose products are located in the center of store, started listening.
Oct 2, 2018
The buzzword these days is disruption. What was initially used as a term to define technology-enabled services or products that target an established market and eventually move their way up to overtake the market leaders — think Uber — is now a catchall to describe any change or innovation.