Darren Person
Chief Data Strategy Officer

Darren Person

Darren Person
Chief Data Strategy Officer

Darren Person is The NPD Group's Chief Data Strategy Officer, responsible for spearheading the development of the company’s technology platform addressing clients’ needs through innovations in data and analytics in response to key market demands. 

Prior to joining NPD, he held a number of key roles over his nine years was RELX Group, the global information and analytics company formerly known as Reed Elsevier, including Chief Architect and Chief Technology Officer (CTO). Most recently, he was SVP/CTO Platform & Capabilities and helped drive the evolution of the firm’s business from print to digital. Prior to RELX, Person was the CTO for CBS Television Stations Digital Media Group and held senior technology and product leadership roles with Lifetime Entertainment, Adecco, and USA Networks.

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