Home Blog Blog | Growth for the Automotive Aftermarket
Sep 29, 2015

Growth Streak Continues For The Automotive Aftermarket

Subscribe to our blog

Looking at the automotive aftermarket industry, the overriding fundamentals remain: people are driving more, the weather is favorable for maintenance and appearance, and the industry has experienced dollar growth for each month of 2015 thus far. Whether it is an aging vehicle or brand new car, the categories supported by these vehicle segments are experiencing strong growth*.


Old Car
Dollar sales of performance chemicals, a category traditionally driven by aging vehicle maintenance, grew 6 percent in August. Complete fuel system cleaners grew 8 percent – a major contrast to what has been seen over the past year. Other top growing segments include power steering fluid, oil stabilizers, and brake cleaners, which contributed a combined $1.2 million in growth to the category.

New Car
Unit sales reached 17.5 million for new cars in the 12 months ending August 2015**, the highest level since 2005, which could be driving growth in the appearance chemicals category (+5 percent). This category includes scratch removers (+18 percent), detailers (+15 percent), carpet/fabric care (+13 percent), and protectants (+5 percent).

Clean Car
Up 12 percent, the air fresheners category ranked #1 for dollar volume growth in August. Vent/clip on fresheners grew 21 percent and contributed the bulk of the dollar growth.

Cool Car
Items within the refrigerants and accessories category were heavily promoted all summer. The category overall experienced an 11 percent lift in dollar sales. In particular, a/c charging kits grew 12 percent and contributed nearly half of the total dollar volume gains for the category in August.

Old, new, clean, cool… Regardless of what phase your vehicle is in, a positive story continues to be told for various automotive aftermarket categories.

*Source: The NPD Group, Inc. / Retail Tracking Service, 4 weeks ending August 29, 2015 versus same weeks in 2014
**International Business Times: ‘August 2015 US New Auto Sales: Americans Shrug At Global Market Volatility, Buy Cars At The Highest Pace In A Decade’


Stay current in your industry
SUBSCRIBE

Related Content

Tagged: Automotive


DIY Projects and Recreational Purchases Spark Sales Growth for Select Automotive Products, Reports The NPD Group
DIY Projects and Recreational Purchases Spark Sales Growth for Select Automotive Products, Reports The NPD Group

The trifecta of warmer weather, stay-at-home practices, and social distancing measures has contributed to U.S. sales growth for a number of automotive aftermarket products tied to DIY projects and those enabling recreational activities and road trips.

Rising Sales for Camping and RV Basics Combined with Lower Fuel Prices Suggest Consumers May Favor Road Trips this Summer
Rising Sales for Camping and RV Basics Combined with Lower Fuel Prices Suggest Consumers May Favor Road Trips this Summer

According to NPD, key camping, RV, and road trip essentials are seeing double- and triple-digit growth, as national parks and other parts of the U.S. begin to reopen. Lower fuel prices may also factor in, with the average price per gallon down 30 cents since January.

A New Wave of DIY Car Care
A New Wave of DIY Car Care

A handful of project-related automotive aftermarket categories around car washing, detailing, maintenance, and repair have recently showed significant growth. The industry has a huge opportunity to encourage do-it-yourself (DIY) vehicle projects and engage with this consumer base differently.

The NPD Group Expands Retail Tracking Service to Cover U.S. Replacement Tires Market
The NPD Group Expands Retail Tracking Service to Cover U.S. Replacement Tires Market

Data includes passenger car and light truck, ATV/UTV, heavy-duty and commercial, and trailer tires, spanning sales within the mass, warehouse club, and e-commerce channels.

Newsletter

Subscribe and get key market trends and insights relevant to your industry each month.

We will not sell your information. View privacy notice. | Cookie Settings

Follow Us

© 2020 The NPD Group, Inc.