The NPD Group Blog

Insights and Opinions From Analysts and Experts in More Than 20 Industries

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The Smartphone Wall

Huawei is a giant among most smartphone players with an impressive presence in most parts of the world.

Back To Basics

A few years ago a friend of mine was mugged in London. Two men waved knives at him and demanded his wallet, his smartphone... and then his other phone.

Jan 30, 2018
Home , Appliances

Home’s Biggest Challenge in 2018 – Beating 2017

The home industry continues to travel along its growth trajectory, but 2018 may look a little different, merely because 2017 results took such a dramatic leap forward.

Jan 30, 2018
Retail , Sports

Sneakernomics: State of the Outdoor Retail Industry

On the heels of the Outdoor Retailer show, Matt Powell outlines the in-store and online performance of the U.S. outdoor industry stepping into 2018, across apparel, footwear and equipment.

Jan 24, 2018

2018 US Video Game Market Predictions

The console and PC games markets had an amazing 2017.

Jan 23, 2018
Sports

Sneakernomics: Solutions for the Sports Retail Industry

In my annual predictions here, I explained why 2018 is positioned to be another mediocre year for the U.S. sports industry, as it is following in the footsteps of the tepid sales growth, heavy promoting, and weak profits of 2017.

Jan 23, 2018
Video Games

Mat’s 2017 US Video Game Market Prediction Results

Now that 2017 full year data for the video game category from The NPD Group is in the books (check out our video for all the detail), it’s time to get the report card.

Jan 19, 2018
Apparel

Apparel’s Just Gotta Have Fun in 2018

When a new year arrives, I start to think of the things I’d like to do differently from the last.

Speed and Compression-Based Data Tariffs – Will Consumers Bite?

Commoditization of Cellular Data has been a major theme discussed throughout the year as unlimited data plans have become the de facto offering in the U.S. mobile market.

Jan 18, 2018
Sports

Sneakernomics: The Golf Business Remains Challenged

The golf retail market in the U.S. remains challenged, largely impacted by the fact that Millennials are not picking up the game at the rate that Boomers are aging out of it.

2018’s Three C’s of Fashion Footwear & Accessories

Fashion footwear and accessories players are looking for opportunity in 2018, following a soft 2017.

CES in Review

The dust is settling, the power is back on, and presumably, Las Vegas is starting to dry out.

Inevitable Path of Consolidation – What’s Next for Sprint?

In my last predictions piece The Cable Threat is More Real Than Ever, I covered how the cable players are poised to become even more of a threat in the already competitive U.S. mobile market in 2018.

The Cable Threat is More Real Than Ever

When Comcast launched its Xfinity Mobile service in 2017, it wasn’t taken too seriously by the competition, due to its lack of retail presence and limited device/service portfolio.

Pack Your Bags – Adventure Awaits

We have been hearing the drumbeat for some time… We are in search of meaningful experiences and, as consumers, we are now comfortable trading our spending on material acquisition for the intangible.

Jan 9, 2018
Sports

Sneakernomics: Sports Retail Predictions for 2018

On the surface, the 2017 results for the U.S. sports industry appear to be below average, but not a disaster.

2018: A Year of Defining Uncertainty

What do you do when your boss decides you should write a “crystal ball” blog about the upcoming year?

Jan 5, 2018
Beauty

Beauty Outlook 2018

I once read that 90% of the decisions we make are emotional, and thinking about what will drive the beauty industry’s growth and change in the year to come, emotion is at the forefront.

Jan 5, 2018
Foodservice

New Year, New Realities

Technology, generational change, and emerging consumer food values will result in new realities for both retail food and foodservice in 2018 and beyond.

Blame it on the Moon

The U.S. is number four in the list of innovative countries worldwide, according to a June 2017 Business Insider article.

Peering into a Wearable Future

For a category that has faced much skepticism, it’s hard to argue that the wearable tech category has not been a success story so far.

Is Amazon Primed for Mobile Expansion?

In my previous blog, Dishing Out Mobile Predictions, we explored Dish’s desire to launch an IoT-focused mobile network and how Amazon would be a natural partner in this enterprise.

2018 Could Be a Rocky Road for Retail

Everyone wrote retail off during Holiday 2017, but the consumer was resilient and the economy keeps chugging along.

The Smartwatch Boom is Here

For a product that was criticized by many only a short time ago, the smartwatch has regained momentum in the U.S. market.

Dishing Out Mobile Predictions

It’s that time of year - presents are being wrapped, the weather is getting a lot colder, and we huddle up somewhere warm to start writing down our predictions for the New Year.

Dec 14, 2017
Beauty

A Beauty-full Holiday Season

Walking through the beauty departments of a wide variety of retailers this past week, I was overwhelmed by the choices available to me for gifting beauty.

Dec 12, 2017
Foodservice

Foodservice Convenience At The Speed Of Light

I have been in the foodservice industry, actually working in the industry and later watching the industry, for a real long time.

Dec 12, 2017
Sports

What the Sports Business Can Learn from the Toy Business

The New York Times published a fascinating article a couple days ago on WowWee Brand’s Fingerling toy, one of the hottest toys of the holiday season.

Individuality and The Smartphone

“Did I ever tell ya that this here jacket represents a symbol of my individuality, and my belief in personal freedom?” So said Sailor Ripley in Wild at Heart back in 1990.

Consumers Get Crafty this Holiday Season

The U.S. office supplies industry is no exception to the shopping trends emerging this holiday season, as there are several products trending for holiday crafting, gift giving, and home décor.

Dec 5, 2017
Sports

Sneakernomics: Retail Should be Omnipresent, not Omnichannel

I’ve never liked the term “omnichannel” to describe the new sports retail environment. To me, this is looking at the business from an old school, logistics-driven point of view.

In Search of a 5G Business Need

“I talk to other CEOs around the world in this space, and we’ve all been struggling a little bit making the business case work,” said Gavin Patterson, CEO of the UK’s BT Group, when discussing the need for 5G at a recent conference.

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