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Ben Arnold

Executive Director, Industry Analyst - Consumer Electronics

Ben Arnold is an industry analyst for The NPD Group, covering consumer electronics with an emphasis on video and audio products.  A veteran analyst, he has covered the media and technology industries for over 10 years with an eye on trends in consumer habits and usage.

Ben is available to offer expert insight and commentary on these and other industry-related topics.

  • Audio and video electronics sales and trends
  • Demographic and usage profiles of consumers
  • Consumer attitudes at retail
  • Trends in device feature sets

Ben’s work has been featured extensively in industry publications TWICE andDealerscope, and he has been quoted in news and business outlets such as theAP, Financial Times, MSNBC.com, PCMagThe Washington Post, and Forbes.  He has presented and served on panels at industry events including CES, Digital Media Conference, and Product Returns. In 2014, Ben was named one of Dealerscope’s “40 under 40.

Prior to joining NPD, Ben was a senior analyst at the Consumer Electronics Association (CEA), serving as the principal analyst on video, audio, and mobile computing research initiatives. In that role he also led analyst briefings with association members, the press, and government officials. Before CEA, he worked as a senior analyst at USA TODAY, supporting business development and new digital property acquisition.

Ben has a B.A. in International Relations from the University of Virginia.

Recent Posts

With HomePod, Apple’s Audio Ambitions Come In Crystal Clear

Earlier this month, HomePod pre-orders began shipping, and as of February 9, excited new owners began receiving their speakers.

Black Friday, This Year’s New Tradition

NPD technology analyst, Ben Arnold, analyzes shopping on Black Friday instead of Thanksgiving day.

Totally Wireless Earbuds Bring the Loud to Stereo Headphone Sales

Technology Analyst Ben Arnold examines totally wireless earbuds, a new headphone segment that has come out of the emergence of Bluetooth.

HomePod is an Interesting Test for Apple

This time last year, when interest in the Amazon Echo and Google Home were at a fever pitch, many observers wondered why Apple hadn’t yet made a voice-activated speaker.

New Consumer Electronics Products Help Bring Out the Black Friday Crowds

This year my family spent Thanksgiving in Manhattan, making for a memorable post-dinner technology shopping tour in the city. Among the handful of stores I visited Thursday night, a trip to Best Buy on the Upper East Side really stood out. This wasn’t the big store I’m used to in Virginia; this smaller, city-sized Best Buy boasted a club-like atmosphere. It was packed at 10:00 p.m., long after the opening rush at 5:00 p.m., and an in-store Sonos system played Rihanna and Future throughout the building. A Beats mini-store on the lower level featured several headphones to demo. It felt more like a technology shopping party than a post-Thanksgiving bargain hunt.

A Tale of Two (Virtual) Realities

When I was college in the 90’s, my campus had a virtual reality event. A huge semi-truck full of equipment pulled up to our student union and a crew assembled two structures they called VR booths.

Apr 26, 2016
Hearables Take Headphones Well Beyond Music

Hearables Take Headphones Well Beyond Music

Jan 27, 2016
Taking Drones Mainstream

Taking Drones Mainstream

Smart Speakers: About More Than Just Music

Smart Speakers: About More Than Just Music

Aug 24, 2015
Summer’s End No Match for Stereo Headphone Sales

Summer’s End No Match for Stereo Headphone Sales


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