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Eddie Hold

Eddie Hold

President - Connected Intelligence
@eddiehold

Eddie Hold is the president of The NPD Group’s connected intelligence practice area. In this role, Eddie is responsible for managing the Connected Intelligence team, and maintaining the direction, creation and expansion of the content. He also works closely with clients to help shape their strategies within the connected ecosystem, as the market adapts to embrace convergent devices and the blurring of home and mobile strategies for device, content, and broadband access. Eddie has been analyzing the connected mobile market – phones and connected devices – since the mid 1990s, and is also an expert in the consumer adoption – and demand for – wearable technology and services.

Eddie brings more than 20 years of experience to NPD as a telecom analyst and market watcher across Europe and the U.S. He is frequently consulted by major telecom providers, content and device vendors, and the press.

Prior to joining NPD in 2010, Eddie was an executive at Current Analysis, where he launched and managed the company’s global consumer analyst services, including service and device coverage. He started his career in the U.K. as the editor-in-chief for two telecom magazines owned by The Economist Newspaper Group. Additionally, Eddie helped pioneer the company’s online presence, creating the world’s first Internet-based, personalized magazine, known as d.Comm, and advising on the creation of The Economist Online.



Recent Posts


May 2, 2019

Eddie Hold, Connected Intelligence President, evaluates the national coverage of U.S. mobile carriers as he travels across some of the more rural parts of America using prepaid devices. This blog is part of a series Eddie is creating while researching his upcoming Technology in Rural America Report.

Apr 26, 2019

Eddie Hold, Connected Intelligence President, looks at how broadband can provide access to jobs and educational tools that are not currently available in areas of the hearland.

Apr 19, 2019

Connected Intelligence President, Eddie Hold, recaps his experience purchasing prepaid smartphones from four carrier stores as he gets ready to hit the road to conduct research for his latest report.

Mar 4, 2019

NPD’s Connected Intelligence President, Eddie Hold, shares highlights from MWC2019 including 5G, foldables, and other interesting mobile phone form factors that are working to break the mold.

Jan 9, 2019

NPD Connected Intelligence President, Eddie Hold, reflects on how the wearables market is starting to move beyond the old anchor products of fitness trackers and smartwatches, and into new categories.

Jan 7, 2019

NPD Connected Intelligence President, Eddie Hold, provides analysis of the latest news from Apple.

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