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In 2017 the 2 weeks of Black Friday/Cyber Monday posted a decline of -3 per cent across the fashion industry in Canada as buying visits (both online and in-store) experienced declines. In an attempt to reverse this trend, this year we saw promotions starting as early as the first week of November.
The holiday season presents consumers with a perfect opportunity to get in touch with their creative side – a behavior that bodes well for the office supplies market. Several arts, crafts, and traditional supplies categories tied to ornament decorating, homemade décor, and other trends will be top industry performers this holiday.
At Outdoor Retailer’s first ever November show, Matt Powell put a different spin on his industry trend breakfast. Here are some the questions and common themes he identified as being top of mind for folks in the industry.
Watches and Luxury
The watch category registered its highest first-half sales in three years, with sales up eight percent versus last year. The back half of the year is generally larger than the first, so we are bullish on this peak holiday season once again bringing a strong finish to 2018.
After years of being held back by the health-focused “fresh” movement that kept more consumers in the perimeter of the store, the grocery center of the store is growing again. The consumer spoke and frozen and packaged foods manufacturers, whose products are located in the center of store, started listening.
NPD’s industry advisors hit the stores over Black Friday weekend. See their observations on store traffic, what was hot, consumer sentiment, and more.
In today’s world of social media and blogging, consumers are seeking their echo chambers of health the same way they use them for lifestyles and politics. They’re finding niche or individualized plans that meet their own specific goals, as opposed to plans that work for the average person.
Video games analyst, Mat Piscatella, from market research company The NPD Group offers his thoughts on the impact that the Pokemon franchise has had on the industry, across mobile, console and portable platforms, and where he thinks it’s heading.
Fashion sneakers and boots are positioned to sell well this holiday season, as are the brands and retailers that speak to the consumer priorities of comfort, coziness, convenience and versatility. Beth Goldstein outlines the trends and her expectations for the footwear industry this holiday.
After what was a solid first half of 2018 for the U.S. team sports equipment market, sales slowed in the third quarter. Matt Powell recaps how sales fared for baseball, golf, soccer, and other sports equipment products in Q3.
Will foldable smartphones give consumers a reason to lust after a new device or will ever-increasing costs become a barrier? See thoughts from Connected Intelligence President, Eddie Hold regarding the latest innovation.
NPD video game industry analyst, Mat Piscatella, provides insights into his expectations for holiday 2018 in the U.S.
Matt Powell outlines his holiday season expectations for the U.S. athletic footwear and activewear markets, including where there will be challenges as well as bright spots.
Matt Powell recaps how key categories and brands in the athletic footwear and activewear markets performed during the third quarter of 2018, and what this may foreshadow for the holiday season.
As companies across the globe look for ways to increase productivity, collaboration display sales are reaping the benefits. According to NPD’s U.S. B2B Distributor and Reseller Tracking Service, the collaboration display market grew 61 percent in dollars for the 12 months ending August 2018 versus the year prior.
The buzzword these days is disruption. What was initially used as a term to define technology-enabled services or products that target an established market and eventually move their way up to overtake the market leaders — think Uber — is now a catchall to describe any change or innovation.
When Cristiano Ronaldo announced this summer that he was leaving Real Madrid, it’s safe to assume that more than one child thought of his next season's sticker album.
As we move into the most important time of the year when nearly 50 percent of all U.S. toy sales occur, the question is, what impact will the liquidation have on the toy industry’s holiday season? Juli Lennett crunches the numbers and outlines her Q4 expectations.
Watches and Luxury
When I visited Macy’s Herald Square this week, I was struck again by how watch offerings have evolved – even in the past year alone.
Connected Intelligence analyst, John Buffone, shares insights regarding Amazon’s all new Fire TV Recast device, which is aimed at routing a larger portion of consumers TV viewing time through Amazon’s ecosystem of hardware and services.
NPD’s Technology Industry Advisor, Stephen Baker, analyzes what he believes is the most interesting aspect of Amazon’s recent announcements: the clear path Amazon continues to take in both owning and partnering within its ecosystems.
Workstations are one of the unsung segments of the desktop PC market. In this blog by B2B Industry Analyst, Mike Diamond, find out what is currently driving this category’s growth in the U.S. B2B Indirect market.
The consumer tech market is approaching a transitional moment when the current smartphone-driven ecosystem will be superseded by a voice-driven interface. This blog by Eddie Hold, President of NPD’s Connected Intelligence, looks at how voice control and growth of home automation will ultimately drive the latest ecosystem change.
While fragrances had become objects of consumerism, perfume makers are stepping into the spotlight and garnering attention, as consumers today are showing heightened interest for understanding, learning, and honoring the creative process of perfume making.
The growth in voice-enabled speakers has allowed consumers to begin to see the value of a more integrated smart home ecosystem. By providing a line of sight to a more robust smart home experience, speakers have become a leading indicator of smart home adoption.
Consumers want to know what a brand stands for and what motivates its decisions. Consumers want brands to align with their values. Matt Powell explains how the sports industry is winning here, through companies including Carhartt, Patagonia, Merrell, and VF Corporation.
With the launch of the Apple Watch Series 4, Apple has further separated itself from the smartwatch pack with larger edgeless screens, better resolution, and a sleeker design. However, the biggest shift heralded in by the Series 4 is a clear pivot by Apple towards the wellness and healthcare market and away from focusing primarily on fitness.
In office supplies, the market for products made from recycled materials is growing. And, as consumers look towards sustainable alternatives to traditional school supplies, reusable notebooks such as the Rocketbook, as well as dry erase boards have become popular options.
Millennial and Gen Z consumers want to know where their brands and retailers stand on important social and environmental issues, and are willing to take their business elsewhere if those positions don’t align with their own. Matt Powell explains how the outdoor and athletic markets are winning here, and where there’s opportunity.
NPD’s sports industry expert Matt Powell recaps the athletic footwear trends he is seeing take shape this back-to-school season.
NPD’s B2B Tech Industry Analyst, Mike Diamond, takes a look at the top performers and growth drivers in the security appliance market for Q2 2018.
The smartwatch has undergone an evolution over the last several years, and with increased support and features, it’s becoming more desirable to a broader range of consumers. NPD Connected Intelligence analyst, Weston Henderek, takes a look at who’s buying, use cases, and what’s next.
Apparel shopping habits are transforming with both retailers and brands evolving to meet shoppers’ elevated expectations. For apparel manufacturers and retailers it takes understanding that not all apparel consumers shop alike to get the shopping experience right.
NPD video games industry analyst, Mat Piscatella, offers his holiday predictions for 2018. So far this year, total industry spending in the U.S. reflects growth of 15 percent when compared to a year ago. All categories of spending have shown gains, including Software, Hardware, and Accessories & Game Cards
As consumers look to disconnect from today’s always-on, always-connected world of smart phones, could ‘phone romance’ result in switching to more simple devices? See NPD Connected Intelligence President, Eddie Hold’s thoughts regarding his recent switch.
LeBron James is taking his talents to LA, and Roger Federer signed a significant deal with retailer Uniqlo. What impact do endorsements have on sports apparel and footwear sales? Matt Powell offers his perspective.
NPD Connected Intelligence President, Eddie Hold, explains what makes mobile payments much simpler in other countries and speculates why the U.S. has been slower to adopt mobile payment solutions.
Activewear sales from February through April 2018 were essentially flat, as the proliferation of fashion brands emulating performance wear continues to take its toll, says NPD’s Matt Powell.
Athletic footwear sales from February through April 2018 grew in the low single-digits. Matt Powell recaps how key categories and brands performed during these months.
According to NPD’s U.S. B2B Software and Cloud Tracking Service, one of the fastest growing markets of software is the content and collaboration market. NPD’s Mike Diamond explores how innovation and the need for information management is driving this growth.
The recent decision by the U.S. Supreme Court which allows states to regulate gambling on sports will have an impact on the sports retail business, Matt Powell explains.
Amazon Go is a new kind of store featuring, as Amazon describes, “the world's most advanced shopping technology.” Darren Seifer, NPD food and beverage industry analyst, visits the Amazon Go store in Seattle to get a first-hand look at what some bill as the store of tomorrow.
In his latest blog, NPD Group’s Matt Powell discusses the consumer behavior of Gen Z, the emphasis they place on social responsibility and why brands and retailers must pay attention.
Watches and Luxury
Historically watches have been labeled “men’s” and “women’s”, but several factors are changing this dynamic - the top watches for men aren't just for men anymore. Industry analysis shows non-gender specificity is an emerging trend in luxury watches that top watch brands are embracing, and now retailers need to as well.
NPD Connected Intelligence President, Eddie Hold, analyzes what the newly proposed T-Mobile and Sprint merger could mean for the industry, and discusses the need for mergers and acquisitions as the competitive landscape continues to shift in this digital economy.
It’s been quite some time since Nordstrom announced that they were going to be opening their first Nordstrom Rack store in Canada; and since then, there has been significant buzz around when this was going to happen.
Overall for 2017, U.S. team sports equipment sales declined in the single digits, but below the surface it was a mixed bag, with notable pockets of growth.
With many technologies and smart devices at our disposal, consumers nevertheless need a cleanse from the digital stare. New office designs; growth in pen, planner and notebook sales; and trends like bullet journaling and hand lettering, reflect this digital detox.
With four snowstorms hitting the Northeast in March, seasons are blurring as late winter/early spring is seemingly colder and snowier than ever. Contrary to early ads touting sandal weather, boot sales in March have grown the last two years, with the top growing cities being New York, Philadelphia, Chicago and Boston.
The global toy industry is bracing itself and trying to work out what this ‘reset’ will mean. Who will benefit from Toys “R”Us’ demise; and if it happens globally, which retailers will see this disruption as an opportunity, country by country?
To simplify the complex web of live TV options, NPD Connected Intelligence’s John Buffone has distilled the future into four personas. Identify who you most resemble and perhaps learn a new way to access your favorite shows.
In today’s retail landscape, industries cannot live strictly in their silos, but must learn from each other. Beauty is among the fastest-growing. Here are the top trends driving its success today, and what others like the sports industry can learn from it.
The heavy promotional push on the Samsung S9 variants by carriers, coupled with the price of the iPhone X, will create the ideal landscape for Samsung to strengthen its foothold in the U.S. market, says Brad Akyuz of NPD’s Connected Intelligence.
In my previous blog, I wrote about the ways in which retailers can revolutionize the in-store environment to survive the internet age.
Earlier this month, HomePod pre-orders began shipping, and as of February 9, excited new owners began receiving their speakers.
In 2017, growth in the U.S. athletic footwear and activewear markets meagerly improved.
It’s nearly time for Mobile World Congress, a show that provides a chance to catch up on the latest mobile solutions, as well as feast on the best tapas and sangria Barcelona has to offer (along with 100,000 of our closest colleagues).
For 20+ years the IT industry has predicted a cataclysmic event known as the end of the indirect channel.
On the heels of the Outdoor Retailer show, Matt Powell outlines the in-store and online performance of the U.S. outdoor industry stepping into 2018, across apparel, footwear and equipment.
In my annual predictions here, I explained why 2018 is positioned to be another mediocre year for the U.S. sports industry, as it is following in the footsteps of the tepid sales growth, heavy promoting, and weak profits of 2017.
Now that 2017 full year data for the video game category from The NPD Group is in the books (check out our video for all the detail), it’s time to get the report card.
Commoditization of Cellular Data has been a major theme discussed throughout the year as unlimited data plans have become the de facto offering in the U.S. mobile market.
The golf retail market in the U.S. remains challenged, largely impacted by the fact that Millennials are not picking up the game at the rate that Boomers are aging out of it.
Fashion footwear and accessories players are looking for opportunity in 2018, following a soft 2017.
In my last predictions piece The Cable Threat is More Real Than Ever, I covered how the cable players are poised to become even more of a threat in the already competitive U.S. mobile market in 2018.
- Unit Sales of Voice-Enabled Speakers in the U.S. Were Up 36 Percent Heading Into the Holiday Season
- An Increasing Number of Restaurant Meals Are Being Eaten At Home Because That’s Where U.S. Consumers Want to Be
- Growth in Fragrance Sales Bodes Well for the Market During Holiday 2018, Reports NPD
- Hooking Them Young(er)
- Fashion Accessory Rebound Driven By Changing Consumer Priorities, Reports NPD
- Chicken Fight: Are Chicken Strips Cannibalizing Chicken Nugget Servings At Foodservice?