Beauty
The Secret Behind Suncare
One of the things that I love most about my job is that there is so much data available at my fingertips. When I’m looking for a new product to buy, I always turn to NPD data first to see what...
Beauty
Macy’s Shows Consumers How to Match Their Mood with Fragrance
If you weren’t able to visit the annual Macy’s Flower Show in Herald Square earlier this month, you missed a real treat. If you experienced it then you know what I’m talking about. The carnival fl...
Beauty
Customization is the Expectation
I like my things a certain way. I order a Grande Iced Caramel Latte with extra caramel at Starbucks; I jump at the opportunity to choose products that I’ll receive in my FabFitFun subscription box...
Beauty
A Cleaner Approach to Natural Skincare
Growing up in New York City I had access to many things the common teenager did not. Around the corner from my apartment was the city’s first Whole Foods Market. I remember the opening very well and h...
Beauty
Commitment Issues
My grandaunt always said, “A lady needs to have a signature perfume.” So, for years I have been on the hunt for a fragrance that I could call my own. I always dreamed that in the wake of my signat...
Beauty
2017 Beauty Outlook, Part 4: Atop the Hill, Look Who’s Smiling Now!
Impossible! Unprecedented! For all the naysayers and doubters, what a wakeup call this is. The discounted “one-hit wonder” is now at the top of the hill. Like a game of thrones, the little guys an...
Beauty
2017 Beauty Outlook, Part 3: A Split Decision for Scent
What do you say? Do you believe all the reports? Do you believe that we have become so detached from what else matters that we don’t care about anything but appearance? I don’t believe that. So...
Beauty
2017 Beauty Outlook, Part 2: Is Skincare Over the Hill?
What happened? The experts and pundits declared it. They thought, “This is a no-brainer.” Every woman cares about these issues! This is the women’s platform, and men care, too. “Who’s got the experie...
Beauty
2017 Beauty Outlook, Part 1: Makeup Trumps All!
Blowing away the competition and upending our world as we once knew it. If you ever doubted the power of the internet, social media, and the appeal of the personality, now you know. This force i...
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