Home Blog Blog By Industry Golf Struggles to Appeal to New Markets | Blog

The NPD Group Blog

Insights and Opinions From Analysts and Experts in More Than 20 Industries

Show Blog Posts for:

The Wedding of the Century

NPD Connected Intelligence President, Eddie Hold, analyzes what the newly proposed T-Mobile and Sprint merger could mean for the industry, and discusses the need for mergers and acquisitions as the competitive landscape continues to shift in this digital economy.

Fragmented Future of TV

To simplify the complex web of live TV options, NPD Connected Intelligence’s John Buffone has distilled the future into four personas. Identify who you most resemble and perhaps learn a new way to access your favorite shows.

MWC 2018: The Perpetual Déjà Vu of Flagship Smartphones

The heavy promotional push on the Samsung S9 variants by carriers, coupled with the price of the iPhone X, will create the ideal landscape for Samsung to strengthen its foothold in the U.S. market, says Brad Akyuz of NPD’s Connected Intelligence.

Mobile World Congress in Review

This year’s Mobile World Congress is wrapping up and soon everyone will be heading to the airport.

With HomePod, Apple’s Audio Ambitions Come In Crystal Clear

Earlier this month, HomePod pre-orders began shipping, and as of February 9, excited new owners began receiving their speakers.

Getting them hooked

I gave my daughter, Charlotte, her first phone when she was just five years old. It was hardly an appropriate age, but what’s the point of having kids if you cannot use them in the occasional social experiment.

Telecom and Tapas

It’s nearly time for Mobile World Congress, a show that provides a chance to catch up on the latest mobile solutions, as well as feast on the best tapas and sangria Barcelona has to offer (along with 100,000 of our closest colleagues).

Beneath The Surface

A few months ago, I started thinking about buying a compact camera. My friends thought I was crazy; after all, my smartphone has a pretty good camera.

The Smartphone Wall

Huawei is a giant among most smartphone players with an impressive presence in most parts of the world.

Back To Basics

A few years ago a friend of mine was mugged in London. Two men waved knives at him and demanded his wallet, his smartphone... and then his other phone.

Speed and Compression-Based Data Tariffs – Will Consumers Bite?

Commoditization of Cellular Data has been a major theme discussed throughout the year as unlimited data plans have become the de facto offering in the U.S. mobile market.

CES in Review

The dust is settling, the power is back on, and presumably, Las Vegas is starting to dry out.

Inevitable Path of Consolidation – What’s Next for Sprint?

In my last predictions piece The Cable Threat is More Real Than Ever, I covered how the cable players are poised to become even more of a threat in the already competitive U.S. mobile market in 2018.

The Cable Threat is More Real Than Ever

When Comcast launched its Xfinity Mobile service in 2017, it wasn’t taken too seriously by the competition, due to its lack of retail presence and limited device/service portfolio.

2018: A Year of Defining Uncertainty

What do you do when your boss decides you should write a “crystal ball” blog about the upcoming year?

Blame it on the Moon

The U.S. is number four in the list of innovative countries worldwide, according to a June 2017 Business Insider article.

Peering into a Wearable Future

For a category that has faced much skepticism, it’s hard to argue that the wearable tech category has not been a success story so far.

Is Amazon Primed for Mobile Expansion?

In my previous blog, Dishing Out Mobile Predictions, we explored Dish’s desire to launch an IoT-focused mobile network and how Amazon would be a natural partner in this enterprise.

The Smartwatch Boom is Here

For a product that was criticized by many only a short time ago, the smartwatch has regained momentum in the U.S. market.

Dishing Out Mobile Predictions

It’s that time of year - presents are being wrapped, the weather is getting a lot colder, and we huddle up somewhere warm to start writing down our predictions for the New Year.

Individuality and The Smartphone

“Did I ever tell ya that this here jacket represents a symbol of my individuality, and my belief in personal freedom?” So said Sailor Ripley in Wild at Heart back in 1990.

In Search of a 5G Business Need

“I talk to other CEOs around the world in this space, and we’ve all been struggling a little bit making the business case work,” said Gavin Patterson, CEO of the UK’s BT Group, when discussing the need for 5G at a recent conference.

Beached Whales and Neutral Ground

In England, all beached whales must be offered to the Reigning Monarch.

Black Friday, This Year’s New Tradition

NPD technology analyst, Ben Arnold, analyzes shopping on Black Friday instead of Thanksgiving day.

Seattle Innovation Meets Hollywood Tradition

This past week, technology and entertainment news has been largely dominated by Amazon, as they launched six new Echo devices and revealed insight into the final stages of their strategy to move further into movie production and distribution.

A Tale of Many iPhones

The initial fanfare of last week’s Apple announcements has subsided and the debate has moved from what will be announced to which device consumers will purchase.

The X Factor

Tomorrow, Apple is expected to launch its next generation iPhone.

Totally Wireless Earbuds Bring the Loud to Stereo Headphone Sales

Technology Analyst Ben Arnold examines totally wireless earbuds, a new headphone segment that has come out of the emergence of Bluetooth.

Baker’s Dozen: A View into the Future of Consumer Tech Holiday 2017 and Beyond

Each year around the holidays, NPD provides what we have come to call the Baker’s Dozen - a list of 13 predictions for the holiday season, as it relates to technology products and retail trends.

Prime Day Showing Its Age

With Amazon’s now annual summer buying event upon us, we’re looking back at the past two years to evaluate the impact of Prime Day to tech vendors, to Amazon’s tech business, to Amazon’s Kindle/Echo businesses and to online consumer tech as a whole.

HomePod is an Interesting Test for Apple

This time last year, when interest in the Amazon Echo and Google Home were at a fever pitch, many observers wondered why Apple hadn’t yet made a voice-activated speaker.

All That Glitters…

LeEco’s vision for the U.S. was bright and promising, but a bit more fleeting than some anticipated. The company started that way, with a spectacular launch event that promised an array of hardware (from TVs and VR, to a connected bike and self-driving car) as part of a much broader vision to be the ultimate content ecosystem.

More Artificial Than Intelligent

Spring is making a late arrival in New York this year, and the delay is beginning to take its toll. Last week, as I prepared to drive back from the warm, balmy air of Virginia towards New York, I decided to take the top off of my Jeep for a taste of spring.

Four Thousand Pixels Streaming to a TV Near You

Have you streamed video? Of course you have, as the majority of U.S. homes subscribe to a streaming service such as Netflix, Amazon Video or Hulu.

Sitting Pretty in the Post-Mobile Era

If there was any doubt that we are entering the post-mobile era, this year’s CES ratified the fact. The absence of mobile integration as a core discussion, and “must show-off” checkbox, demonstrates that the ground has shifted. Where iOS and Android integrations were the must-have stamp of approval in previous years, this year the badge of honor was to show-off Alexa integration.

Chaos & Technology

As we embark on the holiday season, two distinct dynamics tend to converge

It’s Time to Change Again

Last year in our Black Friday blog we noted that it appeared most retailers had the holiday figured out. When to open on Thanksgiving, how focused to be on online shopping vs in-store, when to promote and how to do it. Sadly, I think we were a bit premature in declaring a victory (or least an armistice) in the holiday shopping wars. This year many electronics brick-and-mortar retailers succumbed to the reality that opening on Thanksgiving was only for the biggest traffic aggregators, like the malls, and pushed their promotions to Friday morning. Unfortunately, what they missed is that Black Friday, as an event and a shopping experience, has ceased to exist. There were few if any lines at 6:00 a.m. on Black Friday, as that traffic long ago migrated to Thanksgiving Eve or online, yet many retailers continue to chase it.

New Consumer Electronics Products Help Bring Out the Black Friday Crowds

This year my family spent Thanksgiving in Manhattan, making for a memorable post-dinner technology shopping tour in the city. Among the handful of stores I visited Thursday night, a trip to Best Buy on the Upper East Side really stood out. This wasn’t the big store I’m used to in Virginia; this smaller, city-sized Best Buy boasted a club-like atmosphere. It was packed at 10:00 p.m., long after the opening rush at 5:00 p.m., and an in-store Sonos system played Rihanna and Future throughout the building. A Beats mini-store on the lower level featured several headphones to demo. It felt more like a technology shopping party than a post-Thanksgiving bargain hunt.

A Tale of Two (Virtual) Realities

When I was college in the 90’s, my campus had a virtual reality event. A huge semi-truck full of equipment pulled up to our student union and a crew assembled two structures they called VR booths.

Newsletter

Subscribe and get key market trends and insights relevant to your industry each month.

We will not sell your information. View privacy notice.

Follow Us

© The NPD Group, Inc.