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Putting a Fresh Perspective on “More of the Same”
The core consumer needs haven’t changed, but we need to find new ways to keep consumers engaged with housewares, appliances, and home textiles products.
Toys , Food Consumption , Apparel , Retail , Sports , Foodservice , Home , Appliances , Technology
Black Friday Through the Eyes of NPD’s Industry Advisors
NPD’s industry advisors hit the stores over Black Friday weekend. See their observations on store traffic, what was hot, consumer sentiment, and more.
How Home Will Heat Up Holiday Again in 2018
Last year's momentum continues, and like Instant Pot, the hottest home products this holiday will center around convenience, entertaining, and innovation.
Home’s Biggest Challenge in 2018 – Beating 2017
The home industry continues to travel along its growth trajectory, but 2018 may look a little different, merely because 2017 results took such a dramatic leap forward.
Hot Home “Gifts” for Holiday 2017
Home-related products will continue their hot streak during the 2017 holiday season.
The Power of a Back-to-College Connection
Excitement and happiness are present for many of today’s back-to-college shoppers, but they also report feeling stressed, anxious, and overwhelmed, especially as moving day gets closer.
A Long-Term Proposition
The general thinking around healthy-living has evolved. Instead of “going on a diet,” which is a short-term behavior, more people seem to be thinking of their diet in the broader sense and are focused on eating more healthfully, which for them is a longer-term proposition.
Will a Holiday Hero be a 2017 Trailblazer?
When many key general merchandise categories struggled to meet holiday sales of the previous year, let alone beat them, home products categories proved to be a key component of retail sales success during Holiday 2016.
Market to the Moment, Not Just to Millennials
I often get asked, should I focus on Millennials or should I focus on Baby Boomers? My response is, “Why not both?” They are more alike than most people think.
Grabbing Your Fair Share of the Back-to-College Pie
Grabbing Your Fair Share of the Back-to-College Pie