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The watch category registered its highest first-half sales in three years, with sales up eight percent versus last year. The back half of the year is generally larger than the first, so we are bullish on this peak holiday season once again bringing a strong finish to 2018.
When I visited Macy’s Herald Square this week, I was struck again by how watch offerings have evolved – even in the past year alone.
Historically watches have been labeled “men’s” and “women’s”, but several factors are changing this dynamic - the top watches for men aren't just for men anymore. Industry analysis shows non-gender specificity is an emerging trend in luxury watches that top watch brands are embracing, and now retailers need to as well.