The NPD Group, Inc. provides market information, tracking, analytic, and advisory services to help clients in making better business decisions in the Americas, Europe, and the Asia-Pacific. It offers retail tracking, consumer tracking and shopper insights, distributor tracking, category management, opportunity identification, marketing evaluation and testing, price evaluation, consumer and shopper behavior, and custom research services; and in-home product purchase scanning, bar-coded surveys, Website intercept sampling, computer-based meters, and receipt harvesting services.
Retail Disrupters
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Press Releases
August 4, 2016
Catch 'Em All While Charging Your Phone- Pokémon Go Fuels Sales of Portable Power Packs
July 26, 2016
As More U.S. Consumers Take Road Trips this Summer, Sales of Camping-Related Products Increase, NPD Group Reports

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