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Today’s audience is everywhere – in every room, on every device, on every platform. Whether streaming or downloading, buying or renting, on the go or on the couch, big screen or phone screen, consumers can watch entertainment anywhere, anytime. With such fragmented viewing behavior, it can be difficult to truly understand audience behavior. That’s where we come in. We’ve tracked media entertainment behavior for more than 10 years, leading to unmatched insight on your target audiences. We offer deep data, industry expertise, and analytic solutions for studios, content distributors, streaming services, retailers, financial analysts, and others in the entertainment industry. We can help you stay on top of shifting tastes and trends.

Solutions

Connected Intelligence®

Connected Intelligence®

Connected Intelligence® gives you a complete view of the entire connected device market, from digital distribution and home automation to mobility and wearables. Make data-driven decisions based on your own customers’ needs and behaviors instead of relying on national norms.

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Market Forecasting

Market Forecasting

Predict future trends and understand what’s driving market shifts with dollar and unit predictions of your sales, and your competitors’ sales, tailored to your specific business challenges.

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Price & Promotion Management

Price & Promotion Management

Measure the effectiveness of past promotions and simulate the impact of future promotional, discount, and base price changes.

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Segmentation

Segmentation

Whether you are looking to define your customer segments or refine them, we offer a deep look into purchasing trends by segment.

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Subscription Video Track

Subscription Video Track

Subscription Video Track measures Netflix viewership at the title level and subscribers’ level of engagement with SVOD content over time.

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VideoScan®

VideoScan®

Monitor DVD sales, including HD and Blu-ray sales, based on information collected from retailers and channel partners. Understand disc movement down to the title level, on a weekly basis, in local U.S. and Canadian markets.

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Reports

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