Leading companies turn to us to find out what consumers actually eat and drink. We deliver food and beverage market research that helps them understand the critical trends in at-home consumption.
In addition to monitoring what Americans eat and drink at home, we offer insights and information on what’s happening away from home by tracking the foodservice industry, providing the latest information about restaurant concepts, menu activity, and food trends that drive greater sales.
Fill out this form to learn more!
As a food & beverage industry analyst for The NPD Group Darren provides insights based on NPD’s food-related research to companies and organizations across the country. Prior to joining NPD in March 2007, he was an analyst with Information Resources, Inc. (IRI). At IRI Darren spent over seven years examining consumer packaged goods trends, and worked with a variety of industry leaders covering dozens of food and beverage categories. He has authored a number of NPD food and beverage research reports that cover topics such as how the economy affects consumers’ in-home meal strategies, the profile of the organics consumer, the impact of Baby Boomers and Millennials on America's eating patterns, and the unique consumption behaviors of Hispanics in the U.S. Darren is also a contributing writer for several food and beverage trade publications.