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The business of selling technology products to the B2B market is changing. How can you stay ahead of shifts in the distributor and reseller channels? With our monthly and weekly reports, available for key CE, IT, BTO PC, and software categories, get timely technology market research information and insights – including unmatched detail down to the item level in the U.S., Canada, and Mexico.

We are the only U.S. source for tracking sales-out data in the distribution technology channel, with data from more than 100 manufacturers, B2B resellers, and distributors, to show what IT products are selling, where, to whom, and at what price.

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Industry Expertise

 “As more companies work to upgrade their internal and external customer experiences, the IT channel will continue to be a key player in deploying a number of solutions. This will include truly software-defined data centers, enhanced collaborative solutions (e.g., unified communications), analytic solutions, and network security. These services will keep businesses moving forward, people connected, and transformation happening.”

Michael Diamond Director, Industry Analysis

Solutions

Analytic Solutions

Analytic Solutions

Improve marketing and product development by leveraging our advanced data techniques and proprietary solutions to predict areas of risk and growth. Uncover the “why behind the buy.

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B2B Software and Cloud Tracking Service

B2B Software and Cloud Tracking Service

B2B Software and Cloud Tracking Service tracks point-of-sale sell-through for software products through distribution and reseller partners. This new service is your essential resource for sales-out data that provides insights into the overall software landscape, including competitive products, pricing analytics, and licensing trends.

Distributor Track®

Distributor Track®

Track sales-out data down to the item level from the world’s leading IT distributors. This service includes data from the Global Technology Distribution Council, with whom we have an exclusive North American partnership.

Reseller Tracking

Reseller Tracking

Track sales of technology products sold through the largest national solution providers, office product dealers, and contract stationers with item-level detail in all key CE, IT, and software categories.

SMB Technology Monitor

SMB Technology Monitor

Make informed business decisions and understand small-to-medium business (SMB) buying behavior with new B2B insights on purchase intentions and brand perceptions in the commercial market. 

VAR Service Invoice

VAR Service Invoice

Understand what products and brands are selling in the VAR channel with monthly POS data for thousands of IT hardware items across 1,400 different brands.

© The NPD Group, Inc.

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