Back in the old days, a video game platform was synonymous with a console—like an N64 or Xbox 360. Today, that’s quickly changing. Video games themselves are increasingly becoming platforms with the rise of DLC, Games as a Service model, and e-sports. Today, publishers and developers are pressured to deliver the content their gamers demand, when they demand it. Manufacturers, on the other hand, must know how their gamers interact with content and hardware to power the best gaming experiences. Data and insights from NPD and EEDAR, an NPD Group Company, can ensure you’re responsive to the needs of your gamers, so they remain loyal and don’t flee to another publisher or manufacturer.
Top 10 Selling Video Games (Retail and Digital), August 2019
| Rank | Rank Last Month | Title | Publisher |
|---|---|---|---|
| 1 | 1 | Madden NFL 20^ | Electronic Arts |
| 2 | 5 | Minecraft# | Multiple Video Game Manufacturers |
| 3 | 6 | Grand Theft Auto V | Take 2 Interactive (Corp) |
| 4 | 2 | Fire Emblem: Three Houses* | Nintendo |
| 5 | 7 | Super Smash Bros. Ultimate* | Nintendo |
| 6 | 3 | Super Mario Maker 2* | Nintendo |
| 7 | 9 | Mario Kart 8* | Nintendo |
| 8 | 8 | Mortal Kombat 11 | Warner Bros. Interactive |
| 9 | 12 | Tom Clancy's Rainbow Six: Siege | Ubisoft |
| 10 | NEW | Astral Chain* | Nintendo |
* - Digital Not Included | ^ - PC Digital Not Included
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"Expanding accessibility to content, along with a growing population of gamers, is transforming the industry from an entertainment medium to a lifestyle. Because of this evolution, opportunities in video games have never been more appealing."
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Deconstructing Mobile and Tablet Gaming 2019
Gain insight into who mobile gamers (ages 2+) are — their motivations for play, behaviors, and preferences — to better understand how different audiences engage with the platform. Explore how genres are performing and examine the role that key titles have played in shaping the current landscape.
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U.S. Games Market Dynamics
Take a glimpse into the U.S. video games industry with key market insights and an analysis of emerging trends. An integration of POS and consumer information provides a clear picture of hardware sales, accessories, and add-on content.
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Video Game and PC Game Subscriptions Reports
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Deconstructing Mobile and Tablet Gaming
Gain extensive insight into how and where mobile gamers play and their top motivations for spending—as well as demographic profiles for each genre.
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EEDAR’s Digital Storefront Report
Gain a competitive edge with an understanding of what works on the PlayStation 4 and Xbox One digital storefronts.
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Kids' Share of Time and Wallet
Understand what kids aged 14 and younger are interested in and how they influence parents’ spending. Learn what activities catch kids’ attention, how this changes with aging, and where kids and parents shop.
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EEDAR Blog Posts
The past three months had sparse announcements for new games, most of which came from Nintendo’s Direct in February. Excitement for a new Zelda game is the highest of any game we currently track, which is unsurprising considering the impact of The Legend of Zelda: Breath of the Wild on the Switch. Super Mario Maker 2, a successor to the Mario level-building game (one of the final big game launches...
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