Back in the old days, a video game platform was synonymous with a console—like an N64 or Xbox 360. Today, that’s quickly changing. Video games themselves are increasingly becoming platforms with the rise of DLC, Games as a Service model, and e-sports. Today, publishers and developers are pressured to deliver the content their gamers demand, when they demand it. Manufacturers, on the other hand, must know how their gamers interact with content and hardware to power the best gaming experiences. Data and insights from NPD and EEDAR, an NPD Group Company, can ensure you’re responsive to the needs of your gamers, so they remain loyal and don’t flee to another publisher or manufacturer.
Top 10 Selling Video Games (Retail and Digital), October 2019
| Rank | Rank Last Month | Title | Publisher |
|---|---|---|---|
| 1 | NEW | Call of Duty: Modern Warfare 2019 | Activision Blizzard (Corp) |
| 2 | NEW | The Outer Worlds | Take 2 Interactive (Corp) |
| 3 | NEW | Luigi's Mansion 3* | Nintendo |
| 4 | 5 | Madden NFL 20 | Electronic Arts |
| 5 | 1 | NBA 2K20 | Take 2 Interactive (Corp) |
| 6 | 6 | Tom Clancy's Ghost Recon: Breakpoint | Ubisoft |
| 7 | NEW | WWE 2K20 | Take 2 Interactive (Corp) |
| 8 | 3 | FIFA 20 | Electronic Arts |
| 9 | 2 | Borderlands 3 | Take 2 Interactive (Corp) |
| 10 | NEW | Ring Fit Adventure | Nintendo |
| * - Digital Not Included |
* - Digital Not Included | ^ - PC Digital Not Included
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"Expanding accessibility to content, along with a growing population of gamers, is transforming the industry from an entertainment medium to a lifestyle. Because of this evolution, opportunities in video games have never been more appealing."
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Deconstructing Mobile and Tablet Gaming 2019
Gain insight into who mobile gamers (ages 2+) are — their motivations for play, behaviors, and preferences — to better understand how different audiences engage with the platform. Explore how genres are performing and examine the role that key titles have played in shaping the current landscape.
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Understand who is buying video games and PC games, and how, why, and where they are shopping, with this unmatched view of the marketplace across all distribution channels.
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Custom Solutions help you answer your biggest business questions from product development to advertising. See how lifestyles, attitudes, and preferences influence consumer interest for various titles. We also leverage EEDAR’s PlayerPulse sales and marketing data so you can explore a product’s market positioning, assess pre-order strategies, analyze post-release support, and more.
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GamePulse
Keep your finger on the pulse of the video games industry with the most accurate and up-to-date information on the market. Get information on every console game product released since 2000, every PC game since 2006, and support for mobile and online/social titles. Measure consumers’ video game acquisition habits in all forms and across all platforms, and see how retail, digital, free gaming, and piracy factor into acquisition.
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Games Consumer Insights Reports
Track awareness, usage, and experiences with established and emerging gaming trends. This is the video games industry’s first service that measures consumers’ video game acquisition habits in all forms, across all platforms. This ongoing study is the only source for a complete view of how retail, digital, free gaming, and piracy factor into games acquisition.
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Retail Tracking
Make the most informed business decisions with knowledge of what video and PC games hardware, software, and accessories are selling in the U.S. and Canada. This service covers all distribution channels, including online sales.
U.S. Games Market Dynamics
Take a glimpse into the U.S. video games industry with key market insights and an analysis of emerging trends. An integration of POS and consumer information provides a clear picture of hardware sales, accessories, and add-on content.
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Video Game and PC Game Subscriptions Reports
Get the best view of the market with this quarterly report containing actionable consumer insights from thousands of US gamers aged 13 and older.
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- Deconstructing Mobile and Tablet Gaming
Deconstructing Mobile and Tablet Gaming
Gain extensive insight into how and where mobile gamers play and their top motivations for spending—as well as demographic profiles for each genre.
Contact us - EEDAR’s Digital Storefront Report
EEDAR’s Digital Storefront Report
Gain a competitive edge with an understanding of what works on the PlayStation 4 and Xbox One digital storefronts.
Contact us - Kids' Share of Time and Wallet
Kids' Share of Time and Wallet
Understand what kids aged 14 and younger are interested in and how they influence parents’ spending. Learn what activities catch kids’ attention, how this changes with aging, and where kids and parents shop.
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EEDAR Blog Posts
The past three months had sparse announcements for new games, most of which came from Nintendo’s Direct in February. Excitement for a new Zelda game is the highest of any game we currently track, which is unsurprising considering the impact of The Legend of Zelda: Breath of the Wild on the Switch. Super Mario Maker 2, a successor to the Mario level-building game (one of the final big game launches...
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As is tradition, Madden released in August, marking the start of a steady stream of releases into the holidays. But August is big for......
