Back in the old days, a video game platform was synonymous with a console—like an N64 or Xbox 360. Today, that’s quickly changing. Video games themselves are increasingly becoming platforms with the rise of DLC, Games as a Service model, and e-sports. Today, publishers and developers are pressured to deliver the content their gamers demand, when they demand it. Manufacturers, on the other hand, must know how their gamers interact with content and hardware to power the best gaming experiences. Data and insights from NPD and EEDAR, an NPD Group Company, can ensure you’re responsive to the needs of your gamers, so they remain loyal and don’t flee to another publisher or manufacturer.
10 Top-Selling Video Games (Retail and Digital), October 2018
|Rank||Rank Last Month||Title||Publisher|
|1||NEW||Call of Duty: Black Ops IIII^||Activision Blizzard (Corp)|
|2||NEW||Red Dead Redemption II||Take 2 Interactive (Corp)|
|3||3||Assassin's Creed: Odyssey||Ubisoft|
|4||2||NBA 2K19||Take 2 Interactive (Corp)|
|5||9||Super Mario Party*||Nintendo|
|6||NEW||Soul Calibur VI||Bandai Namco Games (Corp)|
|7||4||FIFA 19^||Electronic Arts|
|8||1||Marvel's Spider-Man||Sony (Corp)|
|9||6||Madden NFL 19^||Electronic Arts|
|10||NEW||WWE 2K19||Take 2 Interactive (Corp)|
* - Digital Not Included | ^ - PC Digital Not Included
The exclusive view on interest in upcoming titles, current games played, and other activities related to gaming. PlayerPulse is a powerful tool for tracking consumer interests and investment, as it tracks a monthly curates list of over 100 games.
NPD Group: Total Industry Consumer Spending on Video Games in U.S. Increases 24 Percent to $9.1 Billion in the Third Quarter of 2018
Custom Solutions help you answer your biggest business questions from product development to advertising. See how lifestyles, attitudes, and preferences influence consumer interest for various titles. We also leverage EEDAR’s PlayerPulse sales and marketing data so you can explore a product’s market positioning, assess pre-order strategies, analyze post-release support, and more.
Keep your finger on the pulse of the video games industry with the most accurate and up-to-date information on the market. Get information on every console game product released since 2000, every PC game since 2006, and support for mobile and online/social titles. Measure consumers’ video game acquisition habits in all forms and across all platforms, and see how retail, digital, free gaming, and piracy factor into acquisition.Read More
Games Consumer Insights Reports
Track awareness, usage, and experiences with established and emerging gaming trends. This is the video games industry’s first service that measures consumers’ video game acquisition habits in all forms, across all platforms. This ongoing study is the only source for a complete view of how retail, digital, free gaming, and piracy factor into games acquisition.
U.S. Games Market Dynamics
Take a glimpse into the U.S. video games industry with key market insights and an analysis of emerging trends. An integration of POS and consumer information provides a clear picture of hardware sales, accessories, and add-on content.
Video Game and PC Game Subscriptions Reports
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The console and PC games markets had quite an amazing 2017. A lineup of games that rivals the lineups of some of the best years in industry history, the launch of the Switch along with the continued resurgence of Nintendo, as well as the breakout emergence of the service model all combined to ensure 2017 will have a significant, long-term impact on the industry.
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- EEDAR’s Digital Storefront Report
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Gain a competitive edge with an understanding of what works on the PlayStation 4 and Xbox One digital storefronts.
- PC and Video Games — DLC and Microtransactions Purchasing
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Find out exactly what’s happening with gaming behavior, purchasing, attitudes, and perceptions related to Downloadable Content (DLC) and microtransactions, with a focus on non-casual games for both consoles and PC.
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EEDAR Blog Posts
Purchase Intent Call of Duty: Black Ops IIII has been at the top of our purchase intent list since the title was announced earlier this year. Early impressions and betas for Blackout have come out in the last month, and purchase intent has remained healthy for the title. Super Smash Bros. Ultimate is also prepped to be a big seller for Nintendo this holiday, though Nintendo’s Pokémon: Let’s Go is ...
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