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Video Games

Video Games As Spectator Sport: Exploring eSports and Streaming Gaming

Our new eSports and Streaming Gaming report reveal...

Mobile Gaming: Pinpoint Opportunities, Mitigate Threats

It’s a new year, and naturally that means you face...

Gamer Segmentation 2014

Gamer Segmentation 2014 presents vital insights fo...

Core Gamers: What’s Changing in Their World?

A fresh look at core gamers, how they’re adapting ...

It’s Not as Simple as You Think

The answer to “why is new physical spending down?”...

Gamer Segmentation 2013: Who’s Playing Today?

Discover the only comprehensive, in-depth view of ...

See What's Different With Digital

Make sense of the market: physical games, digital ...

Get to Know the Kids in Your Pipeline

Kids & Gaming surfaces new detail on gaming behavi...

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Press Releases

September 22, 2016

On-device Heart Rate Monitoring is the Number One Feature of Activity Trackers

September 19, 2016

Total U.S. Restaurant Count at 624,301 Units in Spring 2016, Restaurant Chain Units Hold Steady, and Independent Restaurant Count Declines, Reports NPD Group

September 19, 2016

Sales of Waterproof Bluetooth Streaming Speakers Grow to 30 Percent of Category Sales

September 19, 2016

Bicycle Parts and Accessories Categories Influenced by Shifts in Technology and Consumer Purchasing Behavior, NPD Group Reports

September 14, 2016

At-Home Craft Coffee Brewing Embraced by Young Urban Consumers, Reports NPD

September 14, 2016

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Video Games

Video Games As Spectator Sport: Exploring eSports and Streaming Gaming