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Entertainment Industry Top 10 Sellers

Top 10 Selling Video Games (Retail and Digital), April 2018

Rank Rank Last Month Title Publisher
1 NEW God of War 2018 Sony (Corp)
2 1 Far Cry 5 Ubisoft
3 3 MLB 18: The Show Sony (Corp)
4 NEW Labo Variety Kit Nintendo
5 744 Donkey Kong Country: Tropical Freeze* Nintendo
6 7 Mario Kart 8* Nintendo
7 5 Grand Theft Auto V Take 2 Interactive (Corp)
8 6 Call of Duty: WWII Activision Blizzard (Corp)
9 11 Super Mario Odyssey* Nintendo
10 9 NBA 2K18 Take 2 Interactive (Corp)

Top 10 Selling Video Games (Retail and Digital), Year to Date Ending April.

Rank Rank Last Month Title Publisher
1 1 Far Cry 5 Ubisoft
2 2 Monster Hunter: World Capcom USA
3 NEW God of War 2018 Sony (Corp)
4 4 Call of Duty: WWII Activision Blizzard (Corp)
5 3 Dragon Ball: Fighterz Bandai Namco Games (Corp)
6 5 Grand Theft Auto V Take 2 Interactive (Corp)
7 6 NBA 2K18 Take 2 Interactive (Corp)
8 9 MLB 18: The Show Sony (Corp)
9 7 Playerunknown's Battlegrounds^ Microsoft (Corp)
10 10 Mario Kart 8* Nintendo

*** No digital sales included in ranking.
^ Battle.net sales not included
NPD’s U.S. top 10 games list, ranked by dollar sales, includes full-game digital sales (from participating publishers) as well as sales for physical formats sold at retail and online across console, PC and portable platforms.

Top 10 Selling Books, May 2018

Rank Title Author Publisher Publish Date Format
1 Magnolia Table Joanna Gaines HarperCollins 4/1/18 Hardcover
2 Last Week Tonight with John Oliver Presents A Day in the Life of Marlon Bundo Jill Twiss Chronicle Books 3/1/18 Hardcover
3 Oh, The Places You'll Go! Dr. Seuss Penguin Random House 1/1/90 Hardcover
4 The Trials of Apollo, Book Three: The Burning Maze Rick Riordan Disney 5/1/18 Hardcover
5 The Outsider Stephen King Simon & Schuster 5/1/18 Hardcover
6 The 17th Suspect James Patterson Hachette Book Group 4/1/18 Hardcover
7 A Higher Loyalty James Comey Macmillan 4/1/18 Hardcover
8 The Soul of America Jon Meacham Penguin Random House 5/1/18 Hardcover
9 The Midnight Line Lee Child Penguin Random House 4/1/18 MM Paperback
10 The Fallen David Baldacci Hachette Book Group 4/1/18 Hardcover

Top 10 Selling Books, Year to Date Ending May.

Rank Title Author Publisher Publish Date Format
1 Fire and Fury Michael Wolff Macmillan 1/1/18 Hardcover
2 Magnolia Table Joanna Gaines HarperCollins 4/1/18 Hardcover
3 A Higher Loyalty James Comey Macmillan 4/1/18 Hardcover
4 A Wrinkle in Time Madeleine L'Engle Macmillan 5/1/07 Trade Paperback
5 Last Week Tonight with John Oliver Presents A Day in the Life of Marlon Bundo Marlon Bundo Chronicle Books 3/1/18 Hardcover
6 Dog Man and Cat Kid Dav Pilkey Scholastic 12/1/17 Hardcover
7 12 Rules for Life Jordan B. Peterson Penguin Random House 1/1/18 Hardcover
8 Oh, The Places You'll Go! Dr. Seuss Penguin Random House 1/1/90 Hardcover
9 You Are a Badass Jen Sincero Hachette Book Group 4/1/13 Trade Paperback
10 The Sun and Her Flowers Rupi Kaur Andrews McMeel 10/1/17 Trade Paperback

This list from NPD BookScan, ranked by unit sales, is based on monthly point-of-sale data for hardcover and paperback books from approximately 16,000 retail, mass merchant and non-traditional outlets. It does not include eBook sales. BookScan is the largest point-of-sale tracking service for English-language books in the U.S., tracking approximately 85% of U.S. retail sales of physical books.

Top 10 Selling DVDs and Blu-ray Discs, May 2018

Prior Rank Current Rank Title Publisher Genre
N/A 1 Black Panther (2018) DISNEY/BUENA VISTA HOME VIDEO Action/Adventure
N/A 2 Fifty Shades Freed (2018) UNIVERSAL HOME ENTERTAINMENT Drama
1 3 Greatest Showman (2017) TWENTIETH CENTURY FOX HOME ENT Musicals/Performing Arts
4 4 Peter Rabbit (2018) SONY PICTURES HOME ENT Family
N/A 5 Red Sparrow (2018) TWENTIETH CENTURY FOX HOME ENT Mystery Suspense
2 6 Star Wars: The Last Jedi (2017) DISNEY/BUENA VISTA HOME VIDEO Science Fiction
10 7 12 Strong (2018) WARNER HOME VIDEO Action/Adventure
6 8 Thor: Ragnarok (2017) DISNEY/BUENA VISTA HOME VIDEO Action/Adventure
N/A 9 Game Night (2018) WARNER HOME VIDEO Comedy
N/A 10 Batman Ninja (2018) WARNER HOME VIDEO Action/Adventure

Top 10 Selling DVDs and Blu-ray Discs,Year to Date Ending May.

Prior Rank Current Rank Aggregate Title/Property Title Distributor Genre
1 1 Star Wars: The Last Jedi (2017) DISNEY/BUENA VISTA HOME VIDEO Science Fiction
2 2 Coco (2017) DISNEY/BUENA VISTA HOME VIDEO Family
3 3 Thor: Ragnarok (2017) DISNEY/BUENA VISTA HOME VIDEO Action/Adventure
N/A 4 Black Panther (2018) DISNEY/BUENA VISTA HOME VIDEO Action/Adventure
4 5 Jumanji: Welcome to the Jungle (2017) SONY PICTURES HOME ENT Action/Adventure
5 6 Justice League (2017) WARNER HOME VIDEO Action/Adventure
6 7 Greatest Showman (2017) TWENTIETH CENTURY FOX HOME ENT Musicals/Performing Arts
7 8 It (2017) WARNER HOME VIDEO Horror
8 9 Ferdinand (2017) TWENTIETH CENTURY FOX HOME ENT Family
9 10 Wonder (2017) LIONSGATE Drama

NPD’s U.S. VideoScan service monitors DVD and Blu-ray Sales, based on information collected directly from retailers. These top 10 overall titles are ranked by unit retail sales, as well as the previous month’s ranking when applicable.

Top 10 Selling Toys, April 2018

Rank Item Description Supercategory Subclass Corporate Manufacturer
1 L.O.L. Surprise! Doll Assortment Dolls Playset Dolls & Collectibles MGA Entertainment
2 Bunch O Balloons 3pk Outdoor & Sports Toys Water/Sand Toys & Acc Zuru
3 L.O.L. Surprise! Lil Sister Assortment Dolls Playset Dolls & Collectibles MGA Entertainment
4 Hot Wheels Singles 1:64 Assortment Vehicles Mini Vehicles Mattel
5 L.O.L. Surprise! Pets Blind Pack Assortment Dolls Playset Dolls & Collectibles MGA Entertainment
6 L.O.L. Surprise! Big Surprise Ball Dolls Playset Dolls & Collectibles MGA Entertainment
7 FIFA World Cup Russia 2018 Stickers All Other Toys Non-Strat Trade Cards/Collectible Stickers Panini
8 Orbounder Trampoline And Enclosure 14" Outdoor & Sports Toys Playground Equipment Skybound
9 Hatchimals Mini Eggs CollEGGtibles 4 Pack Dolls Playset Dolls & Collectibles Spin Master
10 Pikmi Pops Medium Pack Plush Traditional Plush Moose Toys

Top 10 Selling Toys, Year to Date Ending April.

Rank Item Description Supercategory Subclass Corporate Manufacturer
1 L.O.L. Surprise! Doll Assortment Dolls Playset Dolls & Collectibles MGA Entertainment
2 L.O.L. Surprise! Pets Blind Pack Assortment Dolls Playset Dolls & Collectibles MGA Entertainment
3 L.O.L. Surprise! Lil Sister Assortment Dolls Playset Dolls & Collectibles MGA Entertainment
4 L.O.L. Surprise! Big Surprise Ball Dolls Playset Dolls & Collectibles MGA Entertainment
5 Hot Wheels Singles 1:64 Assortment Vehicles Mini Vehicles Mattel
6 Hatchimals Mini Eggs CollEGGtibles 4 Pack Dolls Playset Dolls & Collectibles Spin Master
7 L.O.L. Surprise! Pearl Doll Assortment Dolls Playset Dolls & Collectibles MGA Entertainment
8 Fingerlings Baby Unicorn Assortment Youth Electronics Robotic/Interactive Playmates WowWee
9 UNO Card Game Assortment Games/Puzzles Card Games Mattel
10 Bunch O Balloons 3pk Outdoor & Sports Toys Water/Sand Toys & Acc Zuru

These lists from NPD Toys, ranked by dollar sales, capture all widely distributed SKUs sold in the U.S. by retailers (including e-tailers). The lists do not include items that are exclusive to specific retailers. Data is representative of retailers that participate in The NPD Group's Retail Tracking Service. NPD’s current estimate is that the Retail Tracking Service represents approximately 80 percent of the U.S. retail market for Toys.

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