Home News top-10 Top Selling Sporting Goods, November 2020

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High Growth Sports, Outdoor & Recreation Categories, November 2020

Growth Category
292% Swinging and Putting Mats
279% Snowshoes*
190% Dehydrated Food
141% Weights
126% Transit/Fitness Bikes*

Source: The NPD Group / U.S. Retail Tracking Service, November 2020 vs. 2019
*Based on October 2020 vs. 2019 sales


“Our list this month underscores a few key sports trends that emerged in 2020. People continue to invest heavily in sports and fitness equipment products that allow for at-home activity. Stepping into winter, snowshoe sales in particular are interesting to me as the exploding growth there points to consumers investing in new ways to get outside during these socially distant times. Increased purchasing of dehydrated food is part of a larger trend that emerged towards the end of summer, which seems to be driven by consumers building emergency kits for homes. I expect this to be the one shorter term trend on this list, stemming from continued uncertainty around COVID-19, and extreme weather and environmental conditions including wildfires and a rougher than normal hurricane season.”

- Executive Director, Industry Analyst Dirk Sorenson





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