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Driving Growth Through Health Promises

The COVID-19 pandemic accelerated the food as medicine movement. Throughout most of 2020, awaiting a vaccine, U.S. consumers turned to certain immunity-boosting and anxiety-relieving substances to stay safe and healthy. Darren Seifer, our food & beverage industry analyst, explores ways to capitalize on this growing practice.



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Driving Growth Through Health Promises

The COVID-19 pandemic accelerated the food as medicine movement. Throughout most of 2020, awaiting a vaccine, U.S. consumers turned to certain immunity-boosting and anxiety-relieving substances to stay safe and healthy. Darren Seifer, our food & beverage industry analyst, explores ways to capitalize on this growing practice.

Snacks as Medicine?

The concept of food as medicine has been around for ages, but it has gained increasing importance during the pandemic as U.S. consumers put their health and well-being front and center. Explore snack foods' trending health and wellness ingredients with insights from our Future of Snacking report.

COVID-19 Snacking Trends

Spending more time at home, snacking has taken on a new role among U.​S.​ consumers. See how COVID-19 has shifted snacking patterns with insights from NPD's Future of Snacking report.

Fast Forward to the Future of Food

Established and emerging behaviors have accelerated, fast-forwarding at least five years into the future in the span of just months. David Portalatin, Food Industry Advisor, provides an overview of where growth and future success may be found for your business and for the overall food industry.

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