The Future of Apparel
As innovation continues to transform the apparel market, it’s more important than ever to know what the future holds. Our new report, The Future of Apparel, is your interactive look into the future. Its category-specific forecasts give you a trusted, third-party check on the decisions you’ve made and those you’re considering.
Two Waves of Forecasts — This package includes two waves of forecasts to 2022, fueled by NPD’s best-in-class POS data. Wave 1 projects volumes through 2022 (pre-COVID-19). During an update in June 2020, we will add COVID-19 impacts across the apparel supercategories through Q1 2021 with actual POS data. Wave 2, featuring full forecasts, will be released in late summer using updated information to adjust the forecasts based on changing market conditions. This includes quarterly forecasts of 150+ apparel categories by wearer segment.
Analyst Perspectives — You get NPD’s experienced analysts’ perspectives on industry trends and evolving consumer behaviors.
COVID-19 Impacts — A proprietary model shows the impacts of COVID-19 on the economy and what economic recovery forecasts will look like.
A Look at the Future of Apparel — NPD analysts offer their observations and insight on trends across categories and industries, supported by the full complement of NPD’s data assets.
Access to Changing Consumer Sentiment — Get access to NPD’s ongoing COVID-19 tracker survey dataset, updated biweekly. Use it to understand purchase intent and purchase channel shifts by consumers, as the nation reopens and the economy recovers.
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