Checkout is the gold standard
consumer receipt panel
for tracking and analyzing consumer behavior
across general merchandise and foodservice.
How Checkout Helps You Grow Your Business
Our Omnipanel is the premier source for tracking online and in-store sales performance across general merchandise and foodservice. Our E-commerce panel provides a more robust view of your fastest-growing sales channel.Learn More
Our buyer analytics provide self-service Essentials or advanced solutions, so you can see opportunities online, in-store, or omnichannel. Dig deeper into your most valuable customer, brand loyalty, brand leakage/lift, and brand launches.Learn More
We’ll deliver custom segmentations and attitudinal insights through competitive surveys to help answer your complex business questions and whys behind the buy.Learn More
Why Our Panel?
There are many consumer receipt panels out there. Why choose Checkout?
With more than 50 years in tracking sales and market share in general merchandise and foodservice industries, our researchers have developed expertise in classifying your complex product sets. We benchmark our consumer panel with sales data and methodologies widely accepted as the industry standard.
Our two complementary panels provide a total channel view for more granular insights. Our Omnipanel is growing to over 150,000 consumers by the end of 2019, capturing receipts on online and in-store purchases. Our e-commerce panel captures receipts from more than 1 million consumers for the most complete view of e-commerce available today.
NPD’s rigorous research foundation is at the heart of everything we do. We have the most stringent panel requirements, guaranteeing engaged panelists and better data. We have tailored our analytic offerings to meet the specific needs of each industry, taking the guesswork out of finding the right solution for your needs.
Checkout: The Best Data to Drive Your Business Decisions
Checkout can help you grow your business in this rapidly changing world. We offer the most robust e-commerce data for tracking and improving performance as more business moves online plus tailored analytics to help you keep current customers and win new ones.