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Top Five Retail Trends to Watch in the New Year

Looking ahead to 2022 and the new cadence of consumption

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“Our industry is a competitive, multi-faceted industry. NPD’s CREST® data provides exactly the insights we need to understand this increasingly complex marketplace. It has been an invaluable asset for a number of years. It is an unparalleled resource for understanding consumer behavior within our industry. NPD’s CREST informs our strategic planning and is one of our key sources for performance measurement.

Mitch Canada
Director of Market Intelligence, McDonald’s USA