See Last Week’s Performance...
This Week

Quickly and reliably gauge competitive foodservice performance each week

Exclusive Insight

Now you can get accurate, chain-specific detail on transaction and share trends, delivered in a convenient dashboard format within days of the close of each week. Our new CREST® Performance Alerts data is your key to rapidly identifying and responding to your competitors’ real-world marketing tactics.

CREST Performance Alerts are fueled by geo-tracking data and are informed by, harmonized with, and validated by our best-in-class portfolio of information assets. We continue to refine the methodology to enhance the signal and reduce the noise in these estimates. This powerful combination results in your industry’s best measurement of weekly competitive performance.

See how it works — get a custom snapshot of your top 3 competitors’ performance over a 6-week span. Submit the form to tell us you want your snapshot! Your NPD account representative will contact you to demo CREST Performance Alerts and show you the performance of three competitors of your choice!

crest dashboard

Why CREST Performance Alerts?

  • Uncover your competitors’ vulnerabilities and develop more effective marketing strategies as trends develop
  • Gauge the strength and effectiveness of your marketing programs — and those of your competitors — to guide future planning
  • Respond quickly to consumer reactions (transaction changes) at the competition
  • Pinpoint successful and struggling competitors so you know which ones require a response

Questions? Contact your NPD account representative, call us at
866-444-1411, or email contactnpd@npd.com.

Your Custom Snapshot

See your top 3 competitors’ performance over a 6-week span.

We’ll connect with you today to find out which competitors you want to see in your complimentary snapshot.